Ep. 629 - Jason Barrett (Sports Radio Consultant)
Apr 4, 2016 ·
32m 11s
Live sports remains one of the stallworths of terrestrial radio, specifically because they are less likely consumed as recorded content. As with call-in show sports talk, Jason Barrett says that...
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Live sports remains one of the stallworths of terrestrial radio, specifically because they are less likely consumed as recorded content. As with call-in show sports talk, Jason Barrett says that the producer behind the scenes can play an important part of the development of a quality show that draws big listenership. Barrett uses his 20-year-plus experience to convey some of the ways in which a host, as well as a producer, can ensure a show's success for the long-term in a business where the margins and the opportunities are dwindling both on the local and national levels. Twitter: @SportsRadioPD
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