Is it Jiff Peanut Butter or Jiffy Peanut Butter? Turns out, Vader never said, "Luke, I am your father." Retellings that become popular that incorrectly reference a cultural event can carry a lot of weight in our memories. Furthermore, if we mishear, or think we knew about something, that can feel cemented in our memories as if it really happened. As we have discussed before, our memories are highly fallible and subject to mistakes. The cultural version of widespread false memories is called the Mandela Effect. What else do you remember that never happened?

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