Welcome to Up With The Lark The Podcast! I hope that you are enjoying this Mini Series on Brand Values!

In my experience, those enterprises which set sincere and coherent brand values, and express them honesty and with innovation, thrive. I initially started by interviewing Sophie, founder of Sleepy Doe. I then quickly realised that, like the British weather and tins of Quality Street, the joy was in the variety. So I approached some other brands and projects and asked them to share their business values. Over the next week, we will be hearing from different founders and leaders on why they feel that values are important, how they chose them, the benefits of having them, how they stick with them and where to start if you haven’t yet had chance to think about this in any great detail.

For our fifth and final episode, we have Rebecca Thomas of Bonbon Balloons. It might be high fashion, a start up launch party, Babbington, Boodles or chic brides. Whatever it is, if Bonbon Balloons is involved, it’s a feast of creativity. As a brand they always bring joy, celebration and something truly one off. Rebecca really is all about being original. And sticking to that core value has clearly paid dividends. Good colour and good cheer are certainly on the menu in this episode!

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