Jeffrey Guyton, President & CEO, Mazda North American Operations: Mazda Design, Electrics, Soul Red & How to Do Things Right in Japan
Sep 8, 2021 ·
52m 10s
Mazda is an intriguing company -- a little bit like that iconic European brand, Volvo. Both companies make excellent design a priority. Both are relatively small but still profitable. And...
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Mazda is an intriguing company -- a little bit like that iconic European brand, Volvo. Both companies make excellent design a priority. Both are relatively small but still profitable. And both enjoy an army of devoted customers. One difference, of course, is that while Volvo is now Chinese-owned (Geely), Mazda remains independent. Will Mazda be able to stay autonomous in an era of massive spending on future technologies like EVs, batteries, autonomous driving and car connectivity? Our guest on this episode of Winning in Asia, Jeffrey Guyton, President and CEO of Mazda of North American Operations, talks about the future of powertrains (EV vs. Hybrid vs Hydrogen), Mazda's distinct culture and what it takes to win in the ever-demanding Japanese market. Among his many talents, Jeff is fluent in four languages, including Japanese. And he was named to the Automotive New 2020 All-Star roster. Under Jeff's leadership. Mazda is achieving record sales in North America. Also joining the conversation this week is Ali Zamiri, VP, Business Development and Sales, Accel Robotics, a leading pioneer in new retail. Jeffrey, Ali and I are all disciples of Dr. Linda Lim, our former professor at the University of Michigan Ross School of Business. Yes, you can expect some sparring of wits in our conversation. No doubt, Linda will approve.
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#WinningInAsia / #ZozoGo
https://twitter.com/Dunne_ZoZoGo
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https://www.linkedin.com/in/michael-dunne-a696901a/
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