Eric Edge, SVP Marketing & Communications, Postmates
May 1, 2019 ·
18m 5s
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Description
Eric talks how Postmates became a household verb, the creative success of its current out-of-home advertising campaign and the future of the on-demand gig economy. In discussing how celebrities such...
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Eric talks how Postmates became a household verb, the creative success of its current out-of-home advertising campaign and the future of the on-demand gig economy. In discussing how celebrities such as Iggy Azalea have become an integral part of the Postmates brand, Eric shares his tips on how and when to leverage macro-influencers.
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Information
| Author | Ragovin Ventures |
| Organization | Ragovin Ventures |
| Website | - |
| Tags |
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