Are you spending hours sitting in front of your laptop and thinking about what content to post on your social media platforms? Feel stressed, not in the mood, and end up procrastinating.

How to create practical converting content online is a four-part series about the Why, the What, the How, and the Now of content creation to identify the problems and solve them to help you hit 2022 moving and running your business instead of planning.

In today's episode, I'm going to talk about how your viewers can become your buyers. I'll discuss the stages a potential client goes through before buying from you and the purpose of content that leads to sales.

Show Highlights
- The stages of customer's journey
- Understand the customers' awareness; and
- Content creation tips for generating conversation and conversions

Action Step of the Day

Here is a self-assessment exercise for you. Does your content bring awareness and/or solutions to your audience?

If you want to learn how to sign premium clients online with Online Business Simplified. Connect with me on Instagram @maekithappen and DM the word OBS. I can't wait to chat with you there!

Links:
Instagram: https://www.instagram.com/maekithappen/