Customer and Employee Retention

Oct 3, 2022 · 41m 20s
Customer and Employee Retention
Description

Employee Or Customer? A New World Of Employee Retention Tony Hsieh, former CEO of Zappos, once said of his business: “Our number one priority is company culture. Our whole belief...

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Employee Or Customer? A New World Of Employee Retention

Tony Hsieh, former CEO of Zappos, once said of his business: “Our number one priority is company culture. Our whole belief is that if you get the culture right, most of the other stuff like delivering great customer service or building a long-term enduring brand will just happen naturally on its own.”

How Much Does Employee Retention Impact Customer Satisfaction?

One school of thought says that higher retention drives better performance.

What is customer retention?

Customer retention is a metric that businesses use to measure customer loyalty over time and gauge overall success. To boost customer retention, companies will implement various tactics to reduce the number of customers lost in a period and better their experiences to ensure that they remain loyal to the business.

How do you keep customers coming back to work with you?

How do you calculate your customer retention rate?

To calculate the customer retention rate, you have to divide the total number of customers from new customers by the number of customers acquired at the beginning of the period. The formula should look like this:

(Total # of Customers at the end of the Period - New Customers Acquired)/(Customers at the Start of the Period = Customer Retention Rate"

How to Retain Customers
1. Create a strong onboarding experience
2. Provide personalized customer experiences.
3. Build trust with your customers.
4. Implement a customer feedback loop.
5. Maintain a customer communication calendar.
6. Send a company newsletter.
7. Start a customer education program.
8. Offer unique services.
9. Start a customer retention program.


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Braedon Kruse
Sooner Marketing Solutions
"Marketing Solutions That Deliver Sooner Results"
Marketer
soonermarketingsolutions.com

Abel Rodriguez
ARC Outdoorsmen
"Creating & Maintaining Your Outdoor Living"
Owner
arcoutdoorsmen.com

Chance Jones
Threaded Industries
Owner
threadedindustries.com

Stone Shew
StoneCo DownFlo Seamless Guttering
"Got Flow?"
Owner
guttersok.com
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Author Braedon Kruse
Organization Braedon Kruse
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