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017 Why SDR Teams Fail with Ricky Pearl

017 Why SDR Teams Fail with Ricky Pearl
Sep 7, 2022 · 38m 11s

Visit https://apprento.io/download to Learn how to Sell in Uncertain Times. Get the FREE Guide now. SDRs are a crucial component of a sales team, they assist prospects in identifying solutions...

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Visit https://apprento.io/download to Learn how to Sell in Uncertain Times. Get the FREE Guide now.

SDRs are a crucial component of a sales team, they assist prospects in identifying solutions to their problems, and they focus on moving, and qualifying leads through the sales pipeline.
Their role is very important for organisations but, very often, businesses hire the wrong people for this role. Why?

Because they have a deep belief that hiring extroverted and ambitious people is always the way to go. You’d probably think that too, but let me tell you, it’s not.

There are a couple of different elements that make great SDRs and in this episode, we are going to talk about them, we’re also going to dive into what is causing SDR teams to fail so badly.

For this purpose, we are joined by Ricky Pearl, a man who loves problem-solving and who has a lot of experience with this particular issue.

Earlier in his career, Ricky noticed that many business owners seemed to be encountering issues with hiring, training, and managing their sales teams - he knew there "was something there."

He drew on his extensive management, sales, and technical experience to create Pointer - an outsourced sales agency that uniquely provides "sales as a service" to businesses who don't have the time or resources to effectively manage their own internal sales department.
The other day, I was reading some stats and a large global consulting organisation said that if an organization's hiring SDRS, typically 30 to 40% of them will not work out, and they'll leave the team.

Those numbers are crazy! So, what can be done to have an SDR team that does what it should, where people don’t have the need to walk out as soon as they can?

In this episode, we are going to answer that question and we’re going to touch on all the problems that make SDR teams fail. Listen to this episode to know what things you should be paying attention to when you hire SDRs so that your team doesn’t end up following the same path those 30 to 40% have.


Learn how to Sell in Uncertain Times. Get the FREE Guide: https://apprento.io/download

Schedule your call with Alex or Scotty: https://apprento.io/call

Social Media:
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LinkedIn: https://www.linkedin.com/company/71642692
Instagram: https://www.instagram.com/apprento
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Author Alex McNaughten
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