Kair and Martin were leaders in Pipedrive, the most recent unicorn from Estonia. (Kair headed product marketing and Martin was head of customer success). Based in Tallinn, Klaus has raised money from Creandum of Sweden and most recently from Global Founders Capital whose portfolio also includes Slack, Revolut, and DeliveryHero.
In this episode, I discuss their journey to founding Klaus, how to find a technical co-founder if you are not technical and the importance of end-user-community in building a product and brand that customers love.