From starting Metro Man eight years ago to building a brand from scratch, Moti Ankari stays busy. It was just three years ago that he and fellow influencer Marcel Floruss were guests on A Drink With James. Around the time, they also launched Ankari Floruss. Moti joins us to cover how he built his personal brand, his collaborations with Marcel on their shoe brand, and how they leverage their experiences as both influencers and brand people. Sit back because we're going back to school—welcome to Brand Building 101!