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  • Ep 17 - Revisiting the USFL and the XFL

    16 APR 2024 · In this episode I revisit the USFL and XFL (now called the UFL). The question I ask is "Can the UFL be bigger than the NFL?  I think they can, but they need to execute a strategy that focuses on college football fans.   The UFL pulls in 900,000 viewers per game compared to the NFL's 17.9M viewers.  Beating the NFL is a big challenge, but it is a possible.  Listen and let me know what you think. If you like this episode, please check out my book, Guerrillapreneur: Small Business Strategy for Davids Wanting to Defeat Goliath, available on Amazon, Barnes & Noble, and iTunes Bookstore, and more.  https://www.amazon.com/dp/B00BR9YNWO/ref=cm_sw_em_r_mt_dp_U_vHAaDb4MP6K8P If you like The Strategy Doctor Podcast, then you might also like my other three business podcasts: 1. Guerrillapreneur: The Art of Waging Small Business Warfare (Mastermind Interviews with Entrepreneurs, Consultants, and Business Mavericks) - https://www.spreaker.com/show/guerrillapreneur-podcast 2. Gigging: Everything and Sharing Economy (news and predictions about the Sharing Economy) - https://www.spreaker.com/show/gigging-everything-sharing-economy 3. Career Coaching Xs and Os (career advice for the executive seeking the corner office) - https://www.spreaker.com/show/careercoaching-xs-and-os If you like this episode, please subscribe to this podcast and leave us a comment. Please share this episode with your colleagues. Follow us on Twitter @ceyeroconsltg and Instagram and Facebook @ceyeroconsulting. Please find us on the web at https://www.ceyero.com. Need help developing a business pitch for your startup or small business? Check out my online course "How To Develop A Winning Business Pitch" https://ceyero-consulting-eschool.thinkific.com/courses/how-to-develop-a-winning-business-pitch. The course is only $39.00. Need money for college or want to build wealth? Listenable.io and I have team-up to produce an audio class entitled “Simple Ways to Save and Build Wealth.” Listen to the class at https://listenable.io/web/courses/386/simple-ways-to-save-and-build-wealth/
    23m
  • Ep 16 - LIV Golf vs. USFL- Who Had A Better Launch?

    27 NOV 2022 · In this episode, I ask the question, "Who had a better launch, LIV Golf or the USFL?" I use the trusted SWOT framework to breakdown each league and determine who used the best business tactics and strategies to postition their league for future growth. If you like this episode, please check out my book, Guerrillapreneur: Small Business Strategy for Davids Wanting to Defeat Goliath, available on Amazon, Barnes & Noble, and iTunes Bookstore, and more. https://www.amazon.com/dp/B00BR9YNWO/ref=cm_sw_em_r_mt_dp_U_vHAaDb4MP6K8P If you like The Strategy Doctor Podcast, then you might also like my other three business podcasts: 1. Guerrillapreneur: The Art of Waging Small Business Warfare (Mastermind Interviews with Entrepreneurs, Consultants, and Business Mavericks) - https://www.spreaker.com/show/guerrillapreneur-podcast 2. Gigging: Everything and Sharing Economy (news and predictions about the Sharing Economy) - https://www.spreaker.com/show/gigging-everything-sharing-economy 3. Career Coaching Xs and Os (career advice for the executive seeking the corner office) - https://www.spreaker.com/show/careercoaching-xs-and-os If you like this episode, please subscribe to this podcast and leave us a comment. Please share this episode with your colleagues. Follow us on Twitter @ceyeroconsltg and Instagram and Facebook @ceyeroconsulting. Please find us on the web at https://www.ceyero.com. Need help developing a business pitch for your startup or small business? Check out my online course "How To Develop A Winning Business Pitch" https://ceyero-consulting-eschool.thinkific.com/courses/how-to-develop-a-winning-business-pitch. The course is only $39.00. Need money for college or want to build wealth? Listenable.io and I have team-up to produce an audio class entitled “Simple Ways to Save and Build Wealth.” Listen to the class at https://listenable.io/web/courses/386/simple-ways-to-save-and-build-wealth/
    30m 34s
  • Ep 15 - Facebook vs Clubhouse - The Battle for Live Audio Rooms

    7 MAY 2021 · In this episode, I discuss Facebook’s entry into “Live Audio Rooms” in competition with Clubhouse. My strategic conclusions might shock you. If you like this episode, please check out my book, Guerrillapreneur: Small Business Strategy for Davids Wanting to Defeat Goliath, available on Amazon, Barnes & Noble, and iTunes Bookstore, and more. https://www.amazon.com/dp/B00BR9YNWO/ref=cm_sw_em_r_mt_dp_U_vHAaDb4MP6K8P If you like The Strategy Doctor Podcast, then you might also like my other three business podcasts: 1. Guerrillapreneur: The Art of Waging Small Business Warfare (Mastermind Interviews with Entrepreneurs, Consultants, and Business Mavericks) - https://www.spreaker.com/show/guerrillapreneur-podcast 2. Gigging: Everything and Sharing Economy (news and predictions about the Sharing Economy) - https://www.spreaker.com/show/gigging-everything-sharing-economy 3. Career Coaching Xs and Os (career advice for the executive seeking the corner office) - https://www.spreaker.com/show/careercoaching-xs-and-os If you like this episode, please subscribe to this podcast and leave us a comment. Please share this episode with your colleagues. Follow us on Twitter @ceyeroconsltg and Instagram and Facebook @ceyeroconsulting. Please find us on the web at https://www.ceyero.com. Need help developing a business pitch for your startup or small business? Check out my online course "How To Develop A Winning Business Pitch" https://ceyero-consulting-eschool.thinkific.com/courses/how-to-develop-a-winning-business-pitch. The course is only $39.00. Need money for college or want to build wealth? Listenable.io and I have team-up to produce an audio class entitled “Simple Ways to Save and Build Wealth.” Listen to the class at https://listenable.io/web/courses/386/simple-ways-to-save-and-build-wealth/
    19m 25s
  • Ep 14 - iHOP Should Be As Dominant As Starbucks

    3 MAR 2021 · In this episode, I discuss the International House of Pancakes and offer my strategy for making it more profitable and larger than Starbucks. Imagine a parallel universe where the iHOP founders decided to split the franchise into a smaller "coffee-focused" division while also keeping the flagship iHOP brand. What if the founders also decided to sale iHOP K-Cups ain grocery stores. I examine all these options and more! If you like this episode, please check out my book, Guerrillapreneur: Small Business Strategy for Davids Wanting to Defeat Goliath, available on Amazon, Barnes & Noble, and iTunes Bookstore, and more. https://www.amazon.com/dp/B00BR9YNWO/ref=cm_sw_em_r_mt_dp_U_vHAaDb4MP6K8P If you like The Strategy Doctor Podcast, then you might also like my other three business podcasts: 1. Guerrillapreneur: The Art of Waging Small Business Warfare (Mastermind Interviews with Entrepreneurs, Consultants, and Business Mavericks) - https://www.spreaker.com/show/guerrillapreneur-podcast 2. Gigging: Everything and Sharing Economy (news and predictions about the Sharing Economy) - https://www.spreaker.com/show/gigging-everything-sharing-economy 3. Career Coaching Xs and Os (career advice for the executive seeking the corner office) - https://www.spreaker.com/show/careercoaching-xs-and-os If you like this episode, please subscribe to this podcast and leave us a comment. Please share this episode with your colleagues. Follow us on Twitter @ceyeroconsltg and Instagram and Facebook @ceyeroconsulting. Please find us on the web at https://www.ceyero.com. Need help developing a business pitch for your startup or small business? Check out my online course "How To Develop A Winning Business Pitch" https://ceyero-consulting-eschool.thinkific.com/courses/how-to-develop-a-winning-business-pitch. The course is only $39.00. P.S. iHOP if you want to know more about Phase 3, please set up a 30-minute free consulting session at https://www.ceyero.com/
    14m 31s
  • Ep 13 - Why The Apple Electric Car Is A Bad Idea

    3 FEB 2021 · In this episode, review Apple's foray into the electric car market. Prior to launching the iPhone, Steve Jobs considered launching an electric car. Had he launched an electric car in the mid-2000s, I believe that Apple would have dominated the market (just as Tesla is doing now) by 2020. However, if Apple were to launch an electric car today, it would meet competition and regulatory pressures that would make it very difficult to do what they succeeded at doing to the phone market. What should Apple do if they don't pursue the electric car? Check out this episode. If you like this episode, please check out my book, Guerrillapreneur: Small Business Strategy for Davids Wanting to Defeat Goliath, available on Amazon, Barnes & Noble, and iTunes Bookstore, and more. https://www.amazon.com/dp/B00BR9YNWO/ref=cm_sw_em_r_mt_dp_U_vHAaDb4MP6K8P If you like The Strategy Doctor Podcast, then you might also like my other three business podcasts: 1. Guerrillapreneur: The Art of Waging Small Business Warfare (Mastermind Interviews with Entrepreneurs, Consultants, and Business Mavericks) - https://www.spreaker.com/show/guerrillapreneur-podcast 2. Gigging: Everything and Sharing Economy (news and predictions about the Sharing Economy) - https://www.spreaker.com/show/gigging-everything-sharing-economy 3. Career Coaching Xs and Os (career advice for the executive seeking the corner office) - https://www.spreaker.com/show/careercoaching-xs-and-os If you like this episode, please subscribe to this podcast and leave us a comment. Please share this episode with your colleagues. Follow us on Twitter @ceyeroconsltg and Instagram and Facebook @ceyeroconsulting. Please find us on the web at https://www.ceyero.com. Need help developing a business pitch for your startup or small business? Check out my online course "How To Develop A Winning Business Pitch" https://ceyero-consulting-eschool.thinkific.com/courses/how-to-develop-a-winning-business-pitch. The course is only $39.00.
    16m 17s
  • Ep 12 - The OWN Cable Network Missed A Billion Dollar Opportunity

    3 JAN 2021 · In this episode, I provide a potential strategy that Oprah Winfrey could use for her Own Cable Network and generate Billions in shareholder value. On December 22, 2020, Madeline Berg announced that Oprah Winfrey had sold 20.5% of her OWN Cable Network to Discovery for 1.34 million shares. The deal figures suggest that the OWN's value had dropped by 37% since 2017 when Discovery initially purchased a 24.5% stake in the company. Oprah's activity up to and after the sale indicates that she may be exiting the network and focusing more on content creation (which helped her become a billionaire). What could Oprah have done differently? Check out this episode. If you like this episode, please check out my book, Guerrillapreneur: Small Business Strategy for Davids Wanting to Defeat Goliath, available on Amazon, Barnes & Noble, and iTunes Bookstore, and more. https://www.amazon.com/dp/B00BR9YNWO/ref=cm_sw_em_r_mt_dp_U_vHAaDb4MP6K8P If you like The Strategy Doctor Podcast, then you might also like my other three business podcasts: 1. Guerrillapreneur: The Art of Waging Small Business Warfare (Mastermind Interviews with Entrepreneurs, Consultants, and Business Mavericks) - https://www.spreaker.com/show/guerrillapreneur-podcast 2. Gigging: Everything and Sharing Economy (news and predictions about the Sharing Economy) - https://www.spreaker.com/show/gigging-everything-sharing-economy 3. Career Coaching Xs and Os (career advice for the executive seeking the corner office) - https://www.spreaker.com/show/careercoaching-xs-and-os If you like this episode, please subscribe to this podcast and leave us a comment. Please share this episode with your colleagues. Follow us on Twitter @ceyeroconsltg and Instagram and Facebook @ceyeroconsulting. Please find us on the web at https://www.ceyero.com. Need help developing a business pitch for your startup or small business? Check out my online course "How To Develop A Winning Business Pitch" https://ceyero-consulting-eschool.thinkific.com/courses/how-to-develop-a-winning-business-pitch. The course is only $39.00. Sources: Berg, M. (2020, December 22). Oprah Winfrey Just Sold Most Of Her Stake In Her OWN Cable Network. Retrieved January 03, 2021, from https://www.forbes.com/sites/maddieberg/2020/12/22/oprah-winfrey-just-sold-most-of-her-stake-in-her-own-cable-network/?sh=6c8de5242546
    14m 17s
  • EP 11 - BE INTENTIONAL - Time To Change The Dialogue From Symbol To Substance

    16 SEP 2020 · After George Floyd's death, millions of dollars have been donated to charities and racial justice groups with little discussion as to what we want from those investments. I want to change that dialogue. I want EVERYONE to "BE INTENTIONAL" and create the environment where the outcomes we want can actually happen. What does "BE INTENTIONAL" mean? It means that we stop giving to charity and start putting money in Black-Owned Banks and letting "Fractional Reserve Banking" do for Blacks what it does for other communities. On January 21, 2021, I will be hosting a town hall meeting entitled, “Be Intentional: Turning Good Trouble Into Black Independence.” During this event, we will strategize ways the sons and daughters of the Black Diaspora can generate and demand the Trillions we are owed during this event. To register for this event, please use this link - https://www.eventbrite.com/e/128313582379 Facebook - https://www.facebook.com/Guerrillapreneur Instagram - https://www.instagram.com/Guerrillapreneur Twitter - https://www.twitter.com/Guerillapreneur LinkedIn -https://www.linkedin.com/showcase/13991093/admin/
    17m 51s
  • Ep 10 - Why Amazon Buying AMC Makes Sense

    14 MAY 2020 · According to reports in Forbes, Amazon is considering buying AMC Theaters which would give the online tech giant access to 1,000 new locations and 11,000 in 15 countries. Does this deal make sense? I think so and in this episode, I provide 5 reasons why. If you like this episode, please check out my book, Guerrillapreneur: Small Business Strategy for Davids Wanting to Defeat Goliath, available on Amazon, Barnes, and Noble, and iTunes Bookstore and more. https://www.amazon.com/dp/B00BR9YNWO/ref=cm_sw_em_r_mt_dp_U_vHAaDb4MP6K8P If you like The Strategy Doctor Podcast, then you might also like my other three business podcasts: 1. Guerrillapreneur: The Art of Waging Small Business Warfare (Mastermind Interviews with Entrepreneurs, Consultants, and Business Mavericks) - https://www.spreaker.com/show/guerrillapreneur-podcast 2. Gigging: Everything and Sharing Economy (news and predictions about the Sharing Economy) - https://www.spreaker.com/show/gigging-everything-sharing-economy 3. Career Coaching Xs and Os (career advice for the executive seeking the corner office) - https://www.spreaker.com/show/careercoaching-xs-and-os If you like this episode, please subscribe to this podcast and leave us a comment. Please share this episode with your colleagues. Follow us on Twitter @ceyeroconsltg and Instagram and Facebook @ceyeroconsulting. Find us on the web at https://www.ceyero.com. Need help developing a business pitch for your startup or small business? Check out my online course "How To Develop A Winning Business Pitch" https://ceyero-consulting-eschool.thinkific.com/courses/how-to-develop-a-winning-business-pitch. The course is only $39.00.
    13m 6s
  • Ep 9 - Coronavirus: Remote is the New Paradigm

    2 MAR 2020 · The Coronavirus is forced companies to cancel travel, conferences and even close international offices. What's next for global business and where should you be putting your money. If you like this episode, please check out my book, Guerrillapreneur: Small Business Strategy for Davids Wanting to Defeat Goliath, available on Amazon, Barnes, and Noble, and iTunes Bookstore and more. https://www.amazon.com/dp/B00BR9YNWO/ref=cm_sw_em_r_mt_dp_U_vHAaDb4MP6K8P If you like The Strategy Doctor Podcast, then you might also like my other three business podcasts: 1. Guerrillapreneur: The Art of Waging Small Business Warfare (Mastermind Interviews with Entrepreneurs, Consultants, and Business Mavericks) - https://www.spreaker.com/show/guerrillapreneur-podcast 2. Gigging: Everything and Sharing Economy (news and predictions about the Sharing Economy) - https://www.spreaker.com/show/gigging-everything-sharing-economy 3. Career Coaching Xs and Os (career advice for the executive seeking the corner office) - https://www.spreaker.com/show/careercoaching-xs-and-os If you like this episode, please subscribe to this podcast and leave us a comment. Please share this episode with your colleagues. Follow us on Twitter @ceyeroconsltg and Instagram and Facebook @ceyeroconsulting. Find us on the web at https://www.ceyero.com. Need help developing a business pitch for your startup or small business? Check out my online course "How To Develop A Winning Business Pitch" https://ceyero-consulting-eschool.thinkific.com/courses/how-to-develop-a-winning-business-pitch. The course is only $39.00.
    10m 31s
  • Ep 8 - Is Telsa Pursuing The Wrong Strategy?

    12 FEB 2020 · In Ep 8, I discuss how electric car manufacturer Telsa is pursuing the wrong strategy. If you like this episode, please check out my book, Guerrillapreneur: Small Business Strategy for Davids Wanting to Defeat Goliath, available on Amazon, Barnes, and Noble, and iTunes Bookstore and more. https://www.amazon.com/dp/B00BR9YNWO/ref=cm_sw_em_r_mt_dp_U_vHAaDb4MP6K8P If you like The Strategy Doctor Podcast, then you might also like my other three business podcasts: 1. Guerrillapreneur: The Art of Waging Small Business Warfare (Mastermind Interviews with Entrepreneurs, Consultants, and Business Mavericks) - https://www.spreaker.com/show/guerrillapreneur-podcast 2. Gigging: Everything and Sharing Economy (news and predictions about the Sharing Economy) - https://www.spreaker.com/show/gigging-everything-sharing-economy 3. Career Coaching Xs and Os (career advice for the executive seeking the corner office) - https://www.spreaker.com/show/careercoaching-xs-and-os If you like this episode, please subscribe to this podcast and leave us a comment. Please share this episode with your colleagues. Follow us on Twitter @ceyeroconsltg and Instagram and Facebook @ceyeroconsulting. Find us on the web at https://www.ceyero.com. Need help developing a business pitch for your startup or small business? Check out my online course "How To Develop A Winning Business Pitch" https://ceyero-consulting-eschool.thinkific.com/courses/how-to-develop-a-winning-business-pitch. The course is only $39.00.
    15m 4s

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The Strategy Doctor Podcast: Performance Enhancing Drug For Your Bottomline. This show is your online executive MBA. In the podcast, Ceyero Consulting (ceyero.com) founder and thought leader, mark anthony peterson...

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The Strategy Doctor Podcast: Performance Enhancing Drug For Your Bottomline.

This show is your online executive MBA. In the podcast, Ceyero Consulting (ceyero.com) founder and thought leader, mark anthony peterson breaks down the barriers that keep business owners from achieving explosive revenue growth.
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