In this episode, review Apple's foray into the electric car market. Prior to launching the iPhone, Steve Jobs considered launching an electric car. Had he launched an electric car in the mid-2000s, I believe that Apple would have dominated the market (just as Tesla is doing now) by 2020. However, if Apple were to launch an electric car today, it would meet competition and regulatory pressures that would make it very difficult to do what they succeeded at doing to the phone market.

What should Apple do if they don't pursue the electric car? Check out this episode.

If you like this episode, please check out my book, Guerrillapreneur: Small Business Strategy for Davids Wanting to Defeat Goliath, available on Amazon, Barnes & Noble, and iTunes Bookstore, and more.
https://www.amazon.com/dp/B00BR9YNWO/ref=cm_sw_em_r_mt_dp_U_vHAaDb4MP6K8P

If you like The Strategy Doctor Podcast, then you might also like my other three business podcasts:
1. Guerrillapreneur: The Art of Waging Small Business Warfare (Mastermind Interviews with Entrepreneurs, Consultants, and Business Mavericks) - https://www.spreaker.com/show/guerrillapreneur-podcast

2. Gigging: Everything and Sharing Economy (news and predictions about the Sharing Economy) - https://www.spreaker.com/show/gigging-everything-sharing-economy

3. Career Coaching Xs and Os (career advice for the executive seeking the corner office) - https://www.spreaker.com/show/careercoaching-xs-and-os

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Need help developing a business pitch for your startup or small business? Check out my online course "How To Develop A Winning Business Pitch" https://ceyero-consulting-eschool.thinkific.com/courses/how-to-develop-a-winning-business-pitch. The course is only $39.00.