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The Risepreneur Podcast is a podcast that discusses trending topics, events and news in business and economy. Stay tuned for new episodes and guest appearances.
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15 SEP 2025 · In this episode of The Risepreneur Podcast, we sit down with Hugh Massie — entrepreneur, innovator, and founder of DNA Behavior. With decades of experience in wealth management, behavioral economics, and leadership, Hugh shares how he transitioned from being a CPA at Arthur Andersen to building a global platform that helps people understand decision-making and money behavior at a deeper level.We dive into:🔹 The origin story behind DNA Behavior🔹 Why hardwired behavior shapes our biggest strengths and struggles🔹 The 10 DNA Styles and how they impact leadership, money, and relationships🔹 How entrepreneurs can use behavioral insights to hire better, build trust, and scale businesses🔹 Hugh’s mission to support fatherless boys and create lasting social impactThis episode is packed with wisdom on entrepreneurship, human behavior, and creating meaningful impact beyond business.00:00 Introduction to The Risepreneur Podcast00:14 Meet Hugh Massie: Entrepreneurial Journey01:52 Early Career and Transition to Entrepreneurship03:44 Founding DNA Behavior and Behavioral Economics04:53 Understanding Financial Behavior and Wealth Mentorship07:10 The Impact of Early Life Experiences on Behavior21:47 Exploring the 10 Behavioral Profiles33:32 Understanding Leadership Values34:14 Behavioral Assessments and Profiling34:47 The DNA System and Its Evolution37:42 Application of DNA Profiles in Hiring38:30 Key Talents for Entrepreneurs40:21 Sales and Competitive Drive49:46 Behavioral Marketing Strategies55:22 Making a Social Impact01:02:15 Final Thoughts and Contact Information————————7 DEADLY BUSINESS EXIT MISTAKES YOU NEED TO KNOW BEFORE SELLINGMake sure you are not making these costly mistakes and let years of hard work go to waste.Download our free eBook now to protect your financial future.https://secure.idealexitplan.com/7-business-exit-mistakes?am_id=1002————————Connect Hugh Massie through these platforms🌐Website: https://dnabehavior.com/ 💬Linkedin: https://www.linkedin.com/in/hughmassie/ 📲 Instagram: https://www.instagram.com/dnabehavior/ 👍 Facebook: https://www.facebook.com/DNABehavior/ ✖ / Twitter: https://x.com/HughMassie #Entrepreneurship #BusinessGrowth #StartupLife #Leadership #ScaleYourBusiness #WealthManagement #BehavioralScience #BehavioralEconomics #HumanBehavior #PersonalityProfiles #DNABehavior #MindsetMatters #RisepreneurPodcast #BusinessPodcast #EntrepreneurPodcast #LeadershipPodcast #FounderStories #SuccessMindset #SocialImpact #Mentorship #PersonalGrowth #FinancialFreedom #PurposeDriven
14 AUG 2025 · In this episode of The Risepreneur Podcast, we dive deep into the power of vulnerability, integrity, and emotional intelligence with sales and leadership coach Casey Jacox. From childhood lessons to being a top sales performer, Casey shares personal stories that shaped his career, including hard-hitting truths about leadership, building genuine relationships, and why curiosity is a superpower in business.You'll learn:✅ How vulnerability builds trust in sales and leadership✅ The #1 mistake entrepreneurs make when trying to close deals✅ Why EQ often beats IQ in business✅ How authenticity and belief can elevate your career and lifeWhether you're an entrepreneur, team leader, or sales professional — this episode is packed with insights to help you lead with purpose and win relationships, not just deals.00:00 Introduction and Core Values01:16 The Risepreneur Podcast Introduction01:56 Casey Jacox's Background and Early Influences03:51 Lessons in Integrity and Accountability14:10 Transition from Sports to Sales Leadership21:00 The Power of Curiosity in Sales30:16 Connecting Through Shared Experiences30:59 Building Rapport with Clients32:56 The Power of Remembering Details36:02 Leadership and Vulnerability39:32 Challenging Conventional Advice41:38 The Impact of Vulnerability in Personal Stories49:23 Practical Tips for Building Relationships51:43 Final Thoughts and Encouragement————————7 DEADLY BUSINESS EXIT MISTAKES YOU NEED TO KNOW BEFORE SELLINGMake sure you are not making these costly mistakes and let years of hard work go to waste.Download our free eBook now to protect your financial future.https://secure.idealexitplan.com/7-business-exit-mistakes?am_id=1002————————Connect Casey Jacox through these platforms🌐Website: https://www.caseyjacox.com/ 💬Linkedin: https://www.linkedin.com/in/caseyjacox/ 📲 Instagram: https://www.instagram.com/theqbdadcast/ 👍 Facebook: https://www.facebook.com/casey.jacox ✖ / Twitter: https://x.com/CaseyJacox #SalesLeadership #EmotionalIntelligence #EntrepreneurMindset #AuthenticLeadership #CaseyJacox #RisepreneurPodcast #BusinessGrowth #LeadWithPurpose #BeAuthentic #RelationshipSelling #LeadWithPurpose, #CuriosityIsASuperpower, #OwnYourStory, #BeAuthentic, #PowerOfBelief
16 JUL 2025 · Do you really know your numbers—or are you just guessing your way through business? In this episode, CPA and founder of Counsel CPAs Emil Abedian dives deep into the financial frameworks that help law firms and small businesses scale, avoid cash flow disasters, and exit smart.From bookkeeping essentials to tax planning goldmines (yes, up to $50K savings per year!), Emil shares hard-won lessons from helping solo attorneys to 100+ employee firms.💡 What you’ll learn:Why QuickBooks alone won’t save youCommon cash flow mistakes (and how to avoid them)The real cost of offering everything to everyoneHow to leverage tax strategies like the Pass-Through Entity TaxWhy niching down transformed his CPA business—and can do the same for youIf you’re a business owner wearing too many hats and tired of flying blind financially, this episode is packed with actionable insights to help you build profit-first systems and strategic growth.00:00 Introduction: Are You Running Your Business Blind?01:23 Meet Emil Abedian: From Immigrant to Entrepreneur04:29 The Journey to Specializing in Law Firms09:50 The Importance of Accurate Bookkeeping15:03 Strategic Financial Planning and Advisory19:50 Common Financial Mistakes and How to Avoid Them22:56 The Role of KPIs in Business Growth27:47 Real-Life Examples of Financial Mismanagement29:29 Misconceptions About Business Investments29:53 The Importance of Financial Guidance30:07 Common Financial Mistakes of Small Business Owners30:41 Thinking Like an Investor32:02 Strategic Advisory and Forecasting32:27 Budgeting and Tax Planning35:15 The Year-Round Tax Planning Process37:03 Tax Strategies and Deductions38:20 Leveraging Family in Business for Tax Benefits42:09 Pass-Through Entity Tax and Vehicle Depreciation45:10 Depreciation and Real Estate Tax Benefits50:19 Maximizing Business Efficiency and Focus53:25 The Value of Outsourcing Back Office Tasks58:28 Final Thoughts and Contact Information————————7 DEADLY BUSINESS EXIT MISTAKES YOU NEED TO KNOW BEFORE SELLINGMake sure you are not making these costly mistakes and let years of hard work go to waste.Download our free eBook now to protect your financial future.https://secure.idealexitplan.com/7-business-exit-mistakes?am_id=1002————————Connect Emil Abedian through these platforms🌐Website: https://www.counselcpas.com/ 💬Linkedin: https://www.linkedin.com/in/emilabedian/ 📲 Instagram: https://www.instagram.com/counselcpas_/ 👍 Facebook: https://www.facebook.com/profile.php?id=61559571126044 ✖ / Twitter: https://x.com/CounselCPAs #CPA, #AccountingForLawFirms, #SmallBusinessFinance, #TaxStrategy, #ProfitFirst, #BookkeepingTips, #CashFlowManagement, #LawFirmAccounting, #FinancialPlanning, #QuickBooksTips, #BusinessAdvisory, #NicheCPA, #EntrepreneurTips, #ScalingYourBusiness, #TaxSavings, #BusinessGrowth, #SoloLawFirm, #FinancialLiteracy, #FractionalCFO, #RisepreneurPodcast, #EmilAbedian, #CounselCPAs, #BusinessNumbers, #ExitStrategy, #SmartBusinessDecisions
27 JUN 2025 · What if your business could be profitable from Day 1—and stay that way? In this episode, CPA, author, and Profit First Professional Susanne Mariga joins us to talk about how entrepreneurs can create intentional profitability, build true financial freedom, and exit their businesses on their terms.
Susanne shares her journey from working at Big Four firms to founding her own successful accounting firm, selling it, and now helping 7- and 8-figure entrepreneurs thrive as a fractional CFO. We cover how to shift from survival mode to long-term wealth, strategic tax planning, and why paying yourself first changes everything.
If you're a business owner aiming for sustainable growth, work-life balance, and a profitable exit—this conversation is a must-watch.
📌 Topics We Cover:Profit First method & bank account setupStrategic tax planning for business ownersOwner's pay vs. reinvestmentHow to sell your business (and why most don’t!)The mindset shift from “just revenue” to intentional profit
🎧 Listen. Learn. Profit intentionally.
👉 Download Susanne's free resource: https://profitmap.com🎙 Listen to her podcast: The Profit Talk Podcast🔗 Connect with Susanne on LinkedIn: https://www.linkedin.com/in/susannemariga
————————7 DEADLY BUSINESS EXIT MISTAKES YOU NEED TO KNOW BEFORE SELLING
Make sure you are not making these costly mistakes and let years of hard work go to waste.
Download our free eBook now to protect your financial future.https://secure.idealexitplan.com/7-business-exit-mistakes?am_id=1002————————Connect Susanne Mariga through these platforms🌐Website: https://www.marigagroup.com/ 💬Linkedin: https://www.linkedin.com/in/susannemariga/ 📲 Instagram: https://www.instagram.com/susanne.mariga/ 👍 Facebook: https://www.facebook.com/susanneymariga ✖ / Twitter: https://x.com/SusanneMariga
#Entrepreneurship #SmallBusiness #BusinessStrategy #BusinessGrowth #FinancialFreedom #CashFlow #BusinessFinance #Profitability #WealthBuilding #ExitStrategy #ProfitFirst #FractionalCFO #PayYourselfFirst #IntentionalProfit #MoneyManagement #TaxStrategy #BusinessAccounting #FinancialPlanning #KnowYourNumbers #RevenueToProfit #SusanneMariga #ProfitTalkPodcast #RisepreneurPodcast #PodcastInterview #FemaleEntrepreneur #WomenInBusiness #authorinterviews
1 JUN 2025 · What do you really know about your customer? In this episode, we’re joined by Gee Ranasinha—founder & CEO of KEXINO and marketing strategist with 25+ years of experience—to debunk common marketing myths and dive deep into what actually drives business growth.Gee shares:✅ Why your value proposition probably sucks (and how to fix it)✅ The danger of confusing tactics with strategy✅ Why flashy websites don’t convert—and what actually does✅ The real reason your ideal customers are buying from your competitors✅ A case study: how snail mail beat digital ads and drove 24% more revenue✅ His take on AI, sales-marketing silos, and marketing “gurus” selling shortcutsWhether you're a solopreneur, a service business under $1M, or just tired of wasting ad spend with no ROI—this episode will reset how you think about marketing.00:00 Introduction and the Concept of Expertise01:49 The Risepreneur Podcast Introduction02:02 Guest Introduction: Gee Ranasinha02:44 Gee's Entrepreneurial Journey05:53 Transition to the Corporate World06:28 The Evolution of Digital Image Capture10:50 Selling the First Venture13:09 Impact of AI on the Third Venture13:38 Marketing Strategies for Small Businesses26:02 Understanding Your Ideal Customer Profile (ICP)30:52 The Importance of Qualitative and Quantitative Research33:06 Segmentation, Targeting, and Positioning33:33 Market Segmentation and Targeting Strategies35:58 Importance of Differentiation37:26 Challenges in Marketing Strategy40:48 Understanding Customer Needs46:01 Case Study: Effective Marketing Tactics59:27 The Role of Marketing and Sales01:04:31 Final Thoughts and Contact Information————————7 DEADLY BUSINESS EXIT MISTAKES YOU NEED TO KNOW BEFORE SELLINGMake sure you are not making these costly mistakes and let years of hard work go to waste.Download our free eBook now to protect your financial future.https://secure.idealexitplan.com/7-business-exit-mistakes?am_id=1002————————Connect Gee Ranasinha through these platforms🌐Website: https://kexino.com/💬Linkedin: https://www.linkedin.com/in/ranasinha/📲 Instagram: https://www.instagram.com/wearekexino👍 Facebook: https://www.facebook.com/KEXINO✖ / Twitter: https://x.com/kexino#MarketingStrategy, #DigitalMarketing, #B2BMarketing, #BehavioralMarketing, #GrowthMarketing, #MarketingTips, #MarketingTruths, #ValueProposition, #EntrepreneurMindset, #StartupTips, #BusinessGrowth, #SmallBusinessMarketing, #SalesAndMarketing, #CustomerJourney, #ScaleYourBusiness, #MarketingForFounders, #BuildYourBrand, #RisepreneurPodcast, #PodcastInterview, #BusinessPodcast, #MarketingPodcast, #GeeRanasinha, #PodcastClips, #FoundersTalk, #StrategicMarketing, #BehindTheBrand
9 MAY 2025 · In this episode, we’re joined by Chris Dyer – acclaimed keynote speaker, bestselling author, and founder of PeopleG2 – who shares his incredible journey from newspaper boy to Inc. 5000 entrepreneur. Discover how Chris grew and exited a successful company by building a thriving culture, embracing remote work, and empowering his team to lead.💡 You’ll learn: ✔️ How Chris transitioned from corporate safety to entrepreneurship after 9/11✔️ The 7 pillars of company culture that scaled his business✔️ The power of delegation, autonomy, and trust in leadership✔️ Why transparency and measurement are game-changers✔️ How to build a culture where mistakes are celebrated and people thrive✔️ Chris’s pivot during the 2008 recession & COVID-19—and how culture saved the business✔️ Why great culture attracts buyers before you even think of selling
📚 Featured Books by Chris Dyer:
The Power of Company Culture
Remote Work
This episode is a must-watch for business owners, leaders, and founders looking to build a company that scales AND makes a meaningful impact.
👇 Drop your favorite takeaway in the comments and don’t forget to like, subscribe, and share!
————————7 DEADLY BUSINESS EXIT MISTAKES YOU NEED TO KNOW BEFORE SELLING
Make sure you are not making these costly mistakes and let years of hard work go to waste.
Download our free eBook now to protect your financial future.https://secure.idealexitplan.com/7-business-exit-mistakes?am_id=1002————————
Connect Chris Dyer through these platforms🌐Website: https://chrisdyer.com/💬Linkedin: https://www.linkedin.com/in/chrisdyer7/📲 Instagram: https://www.instagram.com/chrispdyer7👍 Facebook: https://www.facebook.com/chrispdyer7✖ / Twitter: https://x.com/chrispdyer
#Entrepreneurship #CompanyCulture #ChrisDyer #RemoteWork #Leadership #BusinessGrowth #RisepreneurPodcast #ExitStrategy #StartupTips #ScaleYourBusiness #BusinessOwner #EntrepreneurLife #StartupLife #SmallBusinessTips #FoundersJourney #LeadershipDevelopment #BusinessMindset #EntrepreneurMindset #7FigureBusiness #WorkplaceWellbeing #EmployeeEngagement #BuildGreatTeams #LeadershipMatters #CultureWins #WorkCulture #RemoteLeadership #EmpoweredTeams #BusinessPodcast #LeadershipPodcast #StartupPodcast #LearnFromTheBest #GrowthMindset #PodcastRecommendations #FounderStories #RemoteWorkCulture #FutureOfWork #HybridWork #RemoteTeamManagement #WorkFromAnywhere #DistributedTeams #MotivationMonday #WisdomWednesday #FridayFocus #InspirationDaily #BusinessTips #SuccessStrategies #BehindTheBusiness
19 APR 2025 · Ready to scale your business and exit at top dollar? In this power-packed episode, serial entrepreneur and strategic growth consultant Ann Carden reveals how to 10x your business with smart systems, high-impact strategies, and game-changing acquisitions.🔥 With 40+ years of experience and 5 businesses sold, Ann breaks down:✅ The power of building businesses that run without you✅ How to make your company irresistible to buyers✅ Smart acquisition strategies for scaling fast✅ Building a legacy-driven business that creates impact✅ Avoiding the trap of building yourself a “job” instead of a businessWhether you’re stuck at a plateau, gearing up for a major exit, or just dreaming bigger — this conversation will shift your mindset and strategy.————————7 DEADLY BUSINESS EXIT MISTAKES YOU NEED TO KNOW BEFORE SELLINGMake sure you are not making these costly mistakes and let years of hard work go to waste.Download our free eBook now to protect your financial future.https://secure.idealexitplan.com/7-business-exit-mistakes?am_id=1002————————Connect Ann Carden through these platforms🌐Website: https://annlcarden.com/💬Linkedin: https://www.linkedin.com/in/anncarden-business-consultant-coach/📲 Instagram: https://www.instagram.com/anncardenconsulting/👍 Facebook: https://www.facebook.com/groups/663939057669313✖ / Twitter: https://twitter.com/ann_carden#RisepreneurPodcast #entrepreneurship #businesspodcast #scaleyourbusiness #businessexit #AnnCarden #expertinyou #businessconsultant #serialentrepreneur #businesscoaching #10xbusiness #acquisitionstrategy #smallbusinessadvice #businesssystems #entrepreneurmindset #legacybusiness #passiveincome #businessgrowth #startupsuccess #femaleentrepreneur #businessstrategy #timemanagement #inspirationalentrepreneurs
10 APR 2025 · 👉 Why the best sales leaders think like founders – and how you can too.In this episode, Clifton Muckenfuss, founder of The Growth Factory, breaks down what it really takes to build sales teams that scale. From hiring with intention to cultivating a founder mindset in every rep, Clifton shares hard-earned insights from years of helping B2B companies grow fast — and smart.🔍 We talk about:00:00 – Intro: Who is Clifton Muckenfuss?02:15 – What makes a great sales leader05:20 – The biggest mistake founders make in sales09:45 – Why “founder energy” drives early growth14:10 – Hiring reps who think like owners18:30 – Culture eats quotas for breakfast24:50 – Clifton’s top 3 lessons for scaling sales29:00 – Lightning round + Clifton’s final advice🔥 Whether you're a founder, sales manager, or startup operator, this episode is packed with real-talk strategies to lead better, sell smarter, and scale with purpose.————————7 DEADLY BUSINESS EXIT MISTAKES YOU NEED TO KNOW BEFORE SELLINGMake sure you are not making these costly mistakes and let years of hard work go to waste.Download our free eBook now to protect your financial future.https://secure.idealexitplan.com/7-business-exit-mistakes?am_id=1002————————Connect Clifton Muckenfuss through these platforms️✉️Email: clifton@buildingravingfans.com🌐Website: https://connectwithclifton.com/💬Linkedin: linkedin.com/in/cliftonmuckenfuss/📲 Instagram: instagram.com/yoursmallbizcoach/👍 Facebook:facebook.com/cliftonmuckenfuss/#SalesLeadership #FounderMindset #StartupGrowth #B2BSales #CliftonMuckenfuss #SalesStrategy #SalesTeamBuilding #StartupSales #ScaleYourBusiness #TheGrowthFactory #SaaSFounders #SalesPodcast #B2BMarketing #BusinessLeadership #SalesTips #EarlyStageStartup #RevenueGrowth #SalesEnablement #TechStartups #GoToMarketStrategy #ThinkLikeAFounder #LeadershipMatters #BuildToScale #GrowthMindset #SellWithPurpose
27 MAR 2025 · Welcome to another exciting episode of The Risepreneur Podcast! In this episode, we sit down with Adam Coffey, a U.S. Army veteran, former GE executive, and bestselling author, to discuss how entrepreneurs can scale, acquire, and exit their businesses at the highest valuation.💡 In this episode, we cover:✅ Adam’s journey from the military to becoming a CEO✅ The secret to growing a company by 30%+ annually✅ Why selling your business is just the beginning, not the end✅ The biggest mistakes entrepreneurs make when scaling✅ How to use M&A strategies to accelerate growth—even with little capital✅ Building a high-performance culture while maintaining profitability🔥 Guest Bio:Adam Coffey has built and led three national companies, working with nine private equity firms and completing over 50 acquisitions with $2.4 billion in successful exits. He’s also the bestselling author of The Private Equity Playbook, with the 2nd edition launching soon!————————7 DEADLY BUSINESS EXIT MISTAKES YOU NEED TO KNOW BEFORE SELLINGMake sure you are not making these costly mistakes and let years of hard work go to waste.Download our free eBook now to protect your financial future.https://secure.idealexitplan.com/7-business-exit-mistakes?am_id=1002————————Connect Adam Coffey through these platforms️✉️Email: https://adamecoffey.com/ 🌐Website: https://chairmangroup.us/ 💬Linkedin: https://www.linkedin.com/in/adamecoffey/ ✖ / Twitter: https://x.com/AdamECoffey1#Entrepreneurship #BusinessGrowth #PrivateEquity #Scaling #MergersAndAcquisitions #Leadership #StartupSuccess #AdamCoffey #RisepreneurPodcast #BusinessStrategy #CEO #Founder #StartupLife #WealthCreation #ExitStrategy #Acquisitions #Investing #BusinessPodcast #SuccessMindset #BusinessDevelopment #FinancialFreedom #GrowthHacking #SmallBusiness #ScalingUp #HighPerformance #EntrepreneurMindset #MoneyMatters #InvestmentStrategies #LeadershipDevelopment #CorporateFinance #EntrepreneurLife
Why Smart Entrepreneurs Buy Businesses Instead of Starting from Scratch|Risepreneur Podcast | Ep. 57
2 MAR 2025 · In this episode of The Risepreneur Podcast, we sit down with Clive Margetts, a serial entrepreneur, investor, and business growth consultant. As the co-founder of Acquisition Masters, Clive shares his expertise on growing and scaling businesses through acquisitions.
📈 What You’ll Learn in This Episode:✅ Clive’s entrepreneurial journey—from a school sandwich business to multi-sector success✅ Key lessons from business failures and how to diversify revenue streams✅ Why acquisitions can be a powerful strategy for business growth✅ The biggest mistakes business owners make when selling✅ How to prepare your business for acquisition or find the right company to buy
💡 If you're an entrepreneur looking to scale, exit, or acquire a business, this episode is packed with actionable insights you won’t want to miss!
📩 Enjoyed the episode? Drop a comment, like, and subscribe for more expert insights on business growth!
————————7 DEADLY BUSINESS EXIT MISTAKES YOU NEED TO KNOW BEFORE SELLING
Make sure you are not making these costly mistakes and let years of hard work go to waste.
Download our free eBook now to protect your financial future.https://secure.idealexitplan.com/7-business-exit-mistakes?am_id=1002————————Connect Clive Margetts through these platforms️✉️Email: clive@acquisitionmasters.co.uk🌐Website: https://www.acquisitionmasters.co.uk💬Linkedin: https://www.linkedin.com/in/clivemargetts/📲 Instagram: https://www.instagram.com/clivemargetts1/✖ / Twitter: https://x.com/CliveMargetts1👍 Facebook: https://www.facebook.com/TheBusinessSuccessConsultant
#SuccessMindset #EntrepreneurLife #StartupSuccess #SmallBusiness #Leadership #Motivation #ScalingBusiness #MarketingTips #SalesStrategies #MindsetMatters #FitnessCommunity #GymOwner #AthleteMindset #BusinessMotivation #FounderStory #GrowthMindset #PersonalDevelopment #WinningMentality #HustleHard #MillionDollarBusiness #CEOlife #FitnessEntrepreneur #LegacyBuilding #SelfImprovement #HardWorkPaysOff
The Risepreneur Podcast is a podcast that discusses trending topics, events and news in business and economy. Stay tuned for new episodes and guest appearances.
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| Author | The Risepreneur Podcast |
| Organization | The Risepreneur Podcast |
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