27 OCT 2026 · Today, I’m joined by Danielle Turkov, founder and CEO of Think-Film, whose work sits at the intersection of storytelling, culture, advocacy, and systems change. Through film and impact campaigns, she works to bring stories and solutions into the mainstream, not simply to create visibility, but to build movements, shift narratives, and generate real-world change.This is Danielle’s second time on Alaqa, because the first conversation was simply not finished yet!We talk about the growing difficulty of building narratives in an increasingly polarised world, and how the role of imagination in times of polycrisis is so critical, including for finance practitioners. We also dive into her new film production fund and its attempt to rethink the relationship between impact investing, philanthropy, and commercial finance, treating impact campaigns not as an add-on, but as part of the investment itself.Across the conversation, Danielle makes a powerful case for thinking differently about capital and creativity: from using films to amplify solutions and create “upstream effects” across entire investment portfolios, to designing new structures where profit, philanthropy, and systems change can coexist. Ultimately, this is a conversation about imagination, , and the courage — or perhaps the lucidity — to build something new before it becomes too late.
Key topics:
- Storytelling can be systems infrastructure. Films can do more than raise awareness: they can influence behaviour, build movements, accelerate the adoption of solutions, and create effects that ripple across markets and systems.
- Impact needs to be built into the investment model, not bolted on afterwards. Danielle’s production fund experiments with making the impact campaign a dedicated line item within the film’s budget — challenging the binary between “philanthropy” and “investment.”
- The stories we tell shape the space available for democracy. Culture is part of the frontline of defending freedom, and that financing diverse, independent stories is ultimately about preserving nuance, choice, debate, and social cohesion.
- Scaling impact requires letting go of ownership. Rather than holding tightly to ideas, Danielle believes in sharing them, co-creating, and allowing others to take ownership — because the goal is for good ideas to travel much further than one person or organisation could take them alone.
Episode breakdown:Intro - 00:00:00Welcome - 00:01:30Deep Dive - 00:02:41Flash Round / Wrap Up - 00:43:16
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