Settings
Light Theme
Dark Theme

Marketers Must Drive Growth in 2021 through New Technologies, while Balancing Purpose and New Demands for Data

Marketers Must Drive Growth in 2021 through New Technologies, while Balancing Purpose and New Demands for Data
Feb 19, 2021 · 12m 18s

TODAY'S MARKETERS face a long list of urgent priorities that are not only challenging, but often require new thinking and expanded skills.  We have all experienced accelerated digital transformation that...

show more
TODAY'S MARKETERS face a long list of urgent priorities that are not only challenging, but often require new thinking and expanded skills.  We have all experienced accelerated digital transformation that has affected how we work, how we interact with each other, how we consume media, and how we relate to brands.  While we intuitively understand that a crisis can spark innovation or refresh our views of what matters most to people, the marketing industry continues to navigate amid the uncertainty of an ongoing pandemic to meaningfully express brand values and corporate messages that resonate on many levels—all while they try to understand new consumer sentiment.
show less
Information
Author Deborah Malone
Website -
Tags

Looks like you don't have any active episode

Browse Spreaker Catalogue to discover great new content

Current

Podcast Cover

Looks like you don't have any episodes in your queue

Browse Spreaker Catalogue to discover great new content

Next Up

Episode Cover Episode Cover

It's so quiet here...

Time to discover new episodes!

Discover
Your Library
Search