Gotti Rock Solid calls today's engineers the scratch pad for what's about to become. You can't just walk into a studio and drop tracks. Required is the process of thoughts endlessly developing inside the mind body and soul of the man behind the control board. Gotti pushes his blends toward the opportunity to hook the fan or follower to keep coming back. As the engineer of the project what becomes the hook of the song? Is it the lyrics? The artist? The attitude or bass beat?