The most effective enterprises come from our own experiences. It happens to all of us. We get an amazing product idea based on our own desire to fulfill a personal need. We consider putting our brainchild into action, get spooked by the unknown and let the idea fizzle away. Then we freak out when we learn that someone else had the same idea, and is making a nice living off of our brainchild. If this has happened to you on more than one occasion, its time to re-evaluate and re-engage. Don't let another brilliant concept pass you by. There are so many reasons that I am excited to share this week's guest with you. Kelly Lester, the inventor of EasyLunchboxes, is that Mom Entrepreneur. You know, the one who created a product that seems so simple in retrospect that nearly anyone could have come up with it, but she was the one who took the ball and ran with it. She is the one who took action, and she did it with full commitment- without reservation, without exception, and without excuses. In less than 3 years, Kelly's product has taken the lunchbox industry by storm becoming the top lunchbox product on Amazon.com, and the most talked about lunchbox campaign on the web today. All of this was executed without spending a single advertising dollar. READ MORE ABOUT KELLY LESTER HERE---> Oh yeah. There is a lot we can learn from Kelly Lester. And her product? We unofficially announced on our facebook fanpage that our giveaway this week would be one of her complete lunchbox systems, and we already have people clamoring to win. Wouldn't you love to know her secrets? In addition to getting the inside scoop about her incredibly successful launch pad, Kelly will be sharing some of her best tips for creating a healthy and fun food lifestyle for our families. ...AND because Kelly happens to be a really FUN friend of mine, we're going to have a BLAST. (That is just a given...)