Ep. 770 - Mark Stiving (Ph.D., Pricing Expert)

Ep. 770 - Mark Stiving (Ph.D., Pricing Expert)

0 0 2 years ago
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When it comes to pricing, Mark Stiving is one of the people willing to explore every component of how to drive customers to buy. Stiving readily admits he does not understand why the secondary ticket market manages to exist aside from venues and teams not taking the pricing seriously, laying down details of different pricing modules that could work. Stiving discusses whether dutch auction pricing has any merit aside from going out of business sales, and how dynamic pricing could be broader, ... See More

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