Ep. 636 - David Lorenz (VP, Fort Wayne Tin Caps)
Apr 20, 2016 ·
26m 48s
Download and listen anywhere
Download your favorite episodes and enjoy them, wherever you are! Sign up or log in now to access offline listening.
Description
The Fort Wayne Tin Caps are the essential honor to one of Indiana's greatest legacies: John Chapman, known as "Johnny Appleseed." Apart from the Disney version of Johnny Appleseed, The...
show more
The Fort Wayne Tin Caps are the essential honor to one of Indiana's greatest legacies: John Chapman, known as "Johnny Appleseed." Apart from the Disney version of Johnny Appleseed, The Tin Caps have incorporated various components of the Chapman's history into their ballpark and brand. David Lorenz, Tin Caps Vice President of Corporate Partnerships, discusses the ways in which The Tin Caps rebranded themselves to fit the family-fun model of Chapman's legend. Lorenz talks about selling B2B in the Fort Wayne area, as well as his ballpark tours, which has yielded further revenue generation benefits. Twitter: @DavidLorenzFWTC
show less
Information
Author | Tao of Sports Podcast |
Organization | Tao of Sports Podcast |
Website | - |
Tags |
Copyright 2024 - Spreaker Inc. an iHeartMedia Company