If you have listened to our show for a while, then you know how much we love the SEMrush tool. It is one of our favorite tools and it is used every day in our agency. So, we held back our excitement as we talk to Ashley Ward, the Corporate Speaker for SEMrush. Ashley, a former newspaper journalist, has spoken at conferences all over the world about content marketing and shares with us today about the importance of storytelling. Every business has a story to tell and telling that story is one of the best things you can do as an organization. Plus, we discuss a few of our favorite features of the tool and learn a few new ones too!