"Freedom Tampons", an award-winning campaign to support domestic abuse victims and promote solutions. This campaign is one of the most creative have ever seen. We discuss domestic abuse, pandemic increases, and one of the panelists, in a frank hard-hitting, and authentic manner, discloses her own experience with abuse: and we talk about how to assist the abused and the role this creative and out of the box campaign addresses that.

Brian Crombie introduces you to the creative duo behind the amazing Interval House campaign to support domestic abuse victims; Rica Eckersley and Adam Thur, joined by Krista Webster, President & CEO, Veritas Communications and UNION Creative President Catherine Marcolin. Rica and Adam talk about the campaign and their creative process, and Krista and Catherine speak to the impact/importance of such campaigns.