“With any technological innovation, if you do not invest in a proper time, then you will miss the curve. Technology quickly becomes a commodity and you can’t get ahead using a commodity. For retailers going online was an innovation, and some of them just missed it.”

This is a conversation with Barbara Fusinska. Barbara is a Lead for EMEA AI Services at Google with a strong software development background. While working with a variety of different companies like ABB, Base, Trainline, and Microsoft, she gained experience in building diverse software systems, ultimately choosing to focus on the Data Science and Machine Learning field. Barbara believes in the importance of data and metrics when growing a successful business.

In this episode, Barbara shares her experiences working at Google and with the Google Cloud. She discusses the industries that need to embrace more AI and the ramifications for those that may now have missed the curve.