Sūmatoo: empowering & encouraging young girls to know their worth
Jun 6, 2018 ·
27m 31s
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Description
Who is the Sumatoo Girl? She is smart, she loves school, and loves to read. She is an athlete. She is an artist. She may be a girly girl but,...
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Who is the Sumatoo Girl?
She is smart, she loves school, and loves to read. She is an athlete. She is an artist. She may be a girly girl but, she isn't afraid to get down and dirty. She can go from sweats and sneakers to a dress and shoes in a heartbeat. Her fashion sense is classy with an edge. She is a sweetheart with a little bit of sass!
Sumatoo was founded in 2016 By Nicole Benjamin with the intention of encouraging young girls to love themselves, discover their potential, and realize that the sky is the limit. SUmatoo wanst to give girls a fun and fashionable way to express themselves.
Nicole has a degree in Fashion Merchandising Management from the prestigious Fashion Institute of Technology(FIT) in New York City. She has over 15 years of experience in the fashion industry including, interning at Kenneth Cole, Product Development at Tommy Hilfiger, and Merchandising at the Asia Society Museum. She also owned an online children's boutique, Tyler & Madison. Nicole's focus is making sure the best quality fabrics are sourced and that all styles are the most comfortable for our customers. She want all girls look and feel great while dressing age appropriate. Nicole wants the Sumatoo logo and brand to represent fun, trendy, and unique looks; amazing quality with great comfort; and most importantly, empowering and encouraging young girls to know their worth!
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She is smart, she loves school, and loves to read. She is an athlete. She is an artist. She may be a girly girl but, she isn't afraid to get down and dirty. She can go from sweats and sneakers to a dress and shoes in a heartbeat. Her fashion sense is classy with an edge. She is a sweetheart with a little bit of sass!
Sumatoo was founded in 2016 By Nicole Benjamin with the intention of encouraging young girls to love themselves, discover their potential, and realize that the sky is the limit. SUmatoo wanst to give girls a fun and fashionable way to express themselves.
Nicole has a degree in Fashion Merchandising Management from the prestigious Fashion Institute of Technology(FIT) in New York City. She has over 15 years of experience in the fashion industry including, interning at Kenneth Cole, Product Development at Tommy Hilfiger, and Merchandising at the Asia Society Museum. She also owned an online children's boutique, Tyler & Madison. Nicole's focus is making sure the best quality fabrics are sourced and that all styles are the most comfortable for our customers. She want all girls look and feel great while dressing age appropriate. Nicole wants the Sumatoo logo and brand to represent fun, trendy, and unique looks; amazing quality with great comfort; and most importantly, empowering and encouraging young girls to know their worth!
Information
Author | Maria Fuller |
Organization | Maria Fuller |
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