PR and Data: How to Use Data to Define and Refine Your Strategy
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Description
There is a saying amongst PR practitioners that all coverage is good coverage. That may have been true when media outlets could be counted on one’s two hands but today,...
show moreAbout our guest: Joe LaMuraglia, MBA
Joe is an accomplished leader with strong business acumen and intellectual curiosity that is always looking for new and efficient ways to achieve business goals. He is known for a diverse skill set that transcends traditional PR competencies and allows for true business partnerships with other functions. Joe has a history of success designing and implementing creative and strategic communications approaches that drive media coverage.
Joe spent the last 10 years in various roles in the Communications function at General Motors most recently running Chevrolet brand communications on the east coast of the U.S. Joe has a B.A. in Public Relations from N.C. State University, an M.B.A. from Thunderbird School of Global Management and he is a member of the inaugural class of the LGBT Executive Leadership Program at Stanford University Graduate School of Business.
Information
Author | OC Talk Radio |
Organization | OC Talk Radio |
Website | - |
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