Maybe You Should Think More About Selling the Experience Rather Than the Music for Your Next Release

Maybe You Should Think More About Selling the Experience Rather Than the Music for Your Next Release

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Gene Simmons Masters Selling the Experience and Not the Music. Is music becoming more about the experience than the music itself? It seems Gene Simmons of KISS might have just cracked the code on how to sell music. You don’t sell the music, you sell the experience of buying the music. With the announcement of […]

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