Steve Macbeth, the executive sponsor from Microsoft (Bing) for schema.org, joins Martha van Berkel, CEO of Schema App, in a conversation about schema.org. Steve shares why he got involved at the start of the semantic web standard, how he sees schema markup playing a role in Virtual Reality and AI, and gives advice on how to make sure that your content is semantically connected. If you are interested in understanding why structured data on the web is so important in this changing world.
