This episode features a conversation with Paul Pope, whose father founded the National Enquirer.

But the story of Paul Pope’s family is a remarkable one extending well beyond the Enquirer.

Paul’s story extends back to his grandfather’s arrival to NYC from Italy with no money but with a determination and ambition that would eventually make him a major stakeholder in the future of NYC.

Paul’s father became a major media player, starting The Enquirer and driving it to top circulation through a series of strategic journalistic and marketing strategies.

You can get a copy of Paul’s book here:

The Deeds of My Fathers: How My Grandfather and Father Built New York and Created the Tabloid World of Today