Today we are going to discuss Test Screenings. Are they a waste of time? How do you handle comments and criticisms? Who do you invite to test screening and how do you perform a proper test screening?
I have a group of five types of creatives I like to invite to see rough cuts of my films.
Director
Writer
Cinematographer
Editor
Producer
In the episode, I go deeper into how to handle critiques and go into a bit of history of some famous test screenings that went right and wrong. Enjoy!