It's the 1844 Pack because that's the year of Pabst's founding. That number pops up a few times in the olio of promotions that accompanies the release. The company will be giving away $1,844 every day in July. It'll also be running a giveaway to give someone 1,844 gallons of gas once in July and then again in August. Those contests can be entered online or by scanning a QR code at stores that carry PBR.
Bert Brammer
1 year ago
PBR Is a buck a can. At least it used to be before Bidenflation