Character is the sum total of who you are and what you do. It is like a multi-layered cake: your values, beliefs and actions make up the individual layers and when they come together, they create something truly special – YOU! Our character bridges the gap between who we are and what we do. Character isn’t something we put on in front of others, it is what defines us when everyone leaves the room. It’s that extra mile we go when no one is looking; it’s saying “thank you” to our barista; it’s being honest with ourselves.