42. Mendocino Farms on Brand Growth

Jan 17, 2020 · 37m 14s
42. Mendocino Farms on Brand Growth
Description

In 2005, Mendocino Farms opened its doors, selling gourmet sandwiches with the quality of the high-end cafes for only a couple dollars more than most of the Fast Casual sandwich...

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In 2005, Mendocino Farms opened its doors, selling gourmet sandwiches with the quality of the high-end cafes for only a couple dollars more than most of the Fast Casual sandwich players.

Since then, the Mendocino Farms Brand has earned a devoted following of hungry foodies and attracted investments from Whole Foods Market and TPG Growth, fueling expansion into dozens of communities throughout California and Texas and becoming some of the most loved and highest grossing sales per foot restaurants in the neighborhoods they serve.

Guest: Mario Del Pero, Co-Founder of Mendocino Farms
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Author Rever Networks
Organization Rever Networks
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