This isn’t the “when a man loves a woman, they share a very special kind of hug” talk, but it’s important nonetheless. Managing great relationships is the goal of all comms programs so in this episode we’re going to tackle how this is done both with client relationships (external and internal) and with the audiences we’re trying to reach. Get ready to change your relationship status from “it’s complicated” to “oh, I’ve got this” as we hit this topic and also discuss who’s winning and who’s losing the wonderful technicolor world of marketing and communications.