Matthew T. Grant on Content Strategy and Podcasting

Matthew T. Grant on Content Strategy and Podcasting

0 0 about 1 year ago
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Matthew T. Grant, Director of Content Strategy at the Aberdeen Group, is not a stranger to podcasts. In fact, he is the original host of the MarketingProfs’ Marketing Smarts podcast, where he recorded over 70 shows.

In this episode, Jeff and Matthew talk about the history of podcasting, tips and tricks on how to interview a guest, and the strategy behind selecting podcasts as a medium for your content marketing efforts.

We hope this show will help you think outside the box when it comes ... See More

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