How is the relationship between IT and its customers changing? HP’s Gwen Becknell and digital transformation influencer Tamara McCleary tell Michael Krigsman of CXOTalk about digital transformation in information technology. Becknell is Senior Director of End-User Experience Services within Infrastructure Services at HP, Inc. McCleary is the CEO and founder of Thulium, which assists Fortune 1000 companies in developing brand identities with a focus on social media.