Ep. 88: Heading Into the Trough of Disillusionment
Sep 18, 2015 ·
6m 6s
Gartner's Hype Cycle is an adoption curve model that shows how a disruptive technology's adoption is implemented. In this episode of Content Inc. Joe Pulizzi breaks down where content marketing...
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Gartner's Hype Cycle is an adoption curve model that shows how a disruptive technology's adoption is implemented. In this episode of Content Inc. Joe Pulizzi breaks down where content marketing as a practice and industry falls today within the Hype Cycle and why this can be an opportunity for those that build a strategy and keep to a plan.
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