Shan Dan Horan  graduated with a degree in Marketing, with an emphasis on Commercial Advertisement he moved to Chicago Illinois to work for a Michigan Ave marketing company. During his employment he worked on Campaigns for Barack Obama to International Fortune 500 companies. After working on multi-million dollar corporate marketing world, Shan Dan decided to get back in touch with the music industry.Working with/at labels such as Century Media records, Sony BMG, Universal Republic, Nuclear Blast, to name just a few. He has Solidified himself as an expert in his field with his outside the box marketing approach earning a slew of awards, magazine features, and work published in hard cover publications.