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When Should You Make Your First Marketing Hire?

When Should You Make Your First Marketing Hire?
Jun 4, 2019 · 13m 29s

This episode of the Marketing Swipe File was inspired by a tweet our CEO David Cancel got tagged in recently. It hits on two big questions about growing a marketing...

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This episode of the Marketing Swipe File was inspired by a tweet our CEO David Cancel got tagged in recently. It hits on two big questions about growing a marketing team. Should you wait to hire a marketer until you've reached product-market fit? How do you know the right time to bring a marketer on board?

So today DG is sharing the story of his marketing journey at Drift – including his first six months where there was no product for him to market and had to grow an audience from nothing. Want to find out what qualities DG says you should look for in your first marketing hire? Listen to the full episode.
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