Helping businesses understand the emerging marijuana market with Jeffrey Stein, VP of Sales of Consumer Research Around Cannabis, based in Houston, TX. The company’s goal is to help marketers connect the dots between cannabis customers and the broader North American consumer economy. Consumer Research Around Cannabis provides client-focused research, designed in helping businesses understand the emerging marijuana market. The company offering insights into this category while attitudes and legislation evolve in the US and Canada. Their research facilitates decision making for clients such as investors, legislators, lobbyists, advocacy groups, advisors, product developers, competitive product companies, and other associated industries. Consumer Research Around Cannabis furnishes credible research to make timely, solid, well-informed decisions. There’s lots of polling out there, such as Gallup and Pew Center polls about legalization. Based on their research, we talk about what are we seeing as far as public opinion or approval in various markets of either adult-use and medical cannabis. As well as what other data points are interesting as Jeffrey looks into this research.