Interview with Mae Karwowski Founder and CEO of Obviously, a leading global influencer marketing agency and technology platform
Sep 27, 2020 ·
19m 43s
Download and listen anywhere
Download your favorite episodes and enjoy them, wherever you are! Sign up or log in now to access offline listening.
Description
Under her leadership, since she launched the agency in 2014, Obviously has become the global standard of influencer marketing by providing the best full-service client experience, managing the complexity and...
show more
Under her leadership, since she launched the agency in 2014, Obviously has become the global standard of influencer marketing by providing the best full-service client experience, managing the complexity and scale of influencer work, and using data analysis to inform all strategies.
With thousands of campaigns under her belt, Mae is a recognized expert on the influencer industry and has been widely quoted in the press, appearing in publications such as the New York Times, Wall Street Journal, Financial Times, NPR, CNBC, and the Washington Post.
Obviously’s clients include iconic brands such as Amazon, Ulta, Lyft, Google, Coca-Cola, and Hasbro, and in 2019, Mae won both the Campaign Female Frontier Award and the Adweek Fastest Growing Agency award. Before founding Obviously, Mae directed social media for Gilt City, part of Gilt Groupe, and oversaw social execution for clients such as Bravo, UGG, and Coca-Cola with the agency 360i.
Mae graduated from the University of North Carolina at Chapel Hill with a Bachelor’s in Philosophy. She lives in Manhattan and loves anything that has to do with a Corgi.
Learn More: http://obvious.ly
Influential Influencers with Mike Saunders
https://businessinnovatorsradio.com/influential-entrepreneurs-with-mike-saunders/
Source: https://businessinnovatorsradio.com/interview-with-mae-karwowski-founder-and-ceo-of-obviously-a-leading-global-influencer-marketing-agency-and-technology-platform
show less
With thousands of campaigns under her belt, Mae is a recognized expert on the influencer industry and has been widely quoted in the press, appearing in publications such as the New York Times, Wall Street Journal, Financial Times, NPR, CNBC, and the Washington Post.
Obviously’s clients include iconic brands such as Amazon, Ulta, Lyft, Google, Coca-Cola, and Hasbro, and in 2019, Mae won both the Campaign Female Frontier Award and the Adweek Fastest Growing Agency award. Before founding Obviously, Mae directed social media for Gilt City, part of Gilt Groupe, and oversaw social execution for clients such as Bravo, UGG, and Coca-Cola with the agency 360i.
Mae graduated from the University of North Carolina at Chapel Hill with a Bachelor’s in Philosophy. She lives in Manhattan and loves anything that has to do with a Corgi.
Learn More: http://obvious.ly
Influential Influencers with Mike Saunders
https://businessinnovatorsradio.com/influential-entrepreneurs-with-mike-saunders/
Source: https://businessinnovatorsradio.com/interview-with-mae-karwowski-founder-and-ceo-of-obviously-a-leading-global-influencer-marketing-agency-and-technology-platform
Information
Author | Business Innovators Radio |
Organization | Business Innovators Radio |
Website | - |
Tags |
-
|
Copyright 2024 - Spreaker Inc. an iHeartMedia Company