It's a trend that started back in 2016 and it's been picking up steam ever since. This year alone over 5 million people will give up their cable tv in favor of other programming providers. It could be Netflix or Hulu or one of a host of others popping up around the world. One must wonder how the cable companies will survive this loss of many billions in revenue. Of course most cable co's provide the internet service that allows their customers to cut the cord in the first place. Is there anything they can do to stop or slow down the trend?