In the 21st century, your company’s success depends on your ability to adapt to change. But how can your organization nimbly pivot to meet this challenge? The answer lies in creating a brilliant culture.

Imagine a culture that proactively responds to change in ways that decrease stress, inspire learning, and promote organizational health. Imagine employees who are engaged and motivated to deliver innovative results on a consistent basis. This isn’t a fantasy; it’s attainable. It’s what’s at the heart of a brilliant culture, and it’s what you need to stay ahead of an always-in-flux marketplace.

In her book Cultural Brilliance: The DNA of Organizational Excellence, culture expert and business catalyst CLAUDETTE ROWLEY offers organizations a detailed, step-by-step guide to intentionally assessing, designing, and integrating a brilliant culture that’s iterative, with each success building upon previous successes. The result is an organization that continues to evolve—and one that quickly gains a competitive advantage.

With Cultural Brilliance as your guide, you’ll harness the untapped potential in your business culture to solve common problems such as mistrust, low engagement, and overwhelming complexity. For leaders and investors, Cultural Brilliance will help retain and increase your organization’s value as it merges, transforms, or scales.

Among the important points Rowley share are, recognizing the five warning signs that your culture needs to be fixed, looking your cultural elephant straight in the eyes and uncover how it operates, identifying your ideal target culture, making listening, trust, and truth-telling an essential part of your organization co-design solutions with participation from every organizational level, and much more.

Cultural Brilliance heals cultures that no longer work well, establishes road maps for cultures to stay brilliant, and helps new enterprises create brilliant cultures right from the beginning. If you want to bring out the best in your people, or simply become a better leader, this book is your guide.

ABOUT CLAUDETTE ROWLEY

CLAUDETTE ROWLEY, Cultural Brilliance CEO, is a change management consultant, cultural designer, and executive coach. She is passionate about helping leaders and organizations resolve complex organizational problems in ways that honor the intelligence of their cultural systems and the brilliance of their people.

For almost 20 years, Rowley has consulted, trained, and coached executive leaders and teams at Fortune 500 companies, small businesses, higher education, and start-ups to create proactive and innovative workplace cultures that deliver outstanding results throughout all areas of an organization.

With a client list that includes Medtronic, Boston University School of Law, and Massachusetts Institute of Technology, Rowley’s unique programs solve complicated problems, create buy-in and engagement, and receive high reviews.

Rowley is the creator of the Cultural Brilliance System™ and hosts a globally syndicated radio show. She also teaches a course on culture and communication at Northeastern University and is the author of Cultural Brilliance: The DNA of Organizational Excellence, a step-by-step guide to activating the greatness in your organization.

Rowley holds a master’s degree from the University of Michigan and lives in the Greater Boston area with her family.