Ep 141 Matt Belkin - Psychographics: Your Sales Development Secret Weapon
Jun 4, 2020 ·
48m 3s
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Description
Have you ever bought something Amazon recommends? If so, you’re not alone. Amazon sees a 30% sales increase from psychographic-driven recommendations. How about NetFlix or Spotify Discover? NetFlix attributes over...
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Have you ever bought something Amazon recommends? If so, you’re not alone. Amazon sees a 30% sales increase from psychographic-driven recommendations.
How about NetFlix or Spotify Discover? NetFlix attributes over $1B in retention to psychographic content suggestions and Spotify delivers 31% of its music based on psychographics.
These are multibillion-dollar businesses using psychographics every day to deliver valuable goods and services that you, the consumer, want and need.
How do you use that in Sales Development to land more meetings and build more pipeline?
Join our guest this week Matt Belkin as he dives into how he does that using psychographics at Growflare!
JOIN US: Virtual Sales Development Conference 2020! The top Sales Development professionals, top speakers, networking and vendors from the @Tenbound Market Map! Register here:
https://tenbound.com/virtual-sales-development-conference-june-18th-2020/
#SDR #BDR #salesdevelopment #tenbound #podcast #sales #marketing
show less
How about NetFlix or Spotify Discover? NetFlix attributes over $1B in retention to psychographic content suggestions and Spotify delivers 31% of its music based on psychographics.
These are multibillion-dollar businesses using psychographics every day to deliver valuable goods and services that you, the consumer, want and need.
How do you use that in Sales Development to land more meetings and build more pipeline?
Join our guest this week Matt Belkin as he dives into how he does that using psychographics at Growflare!
JOIN US: Virtual Sales Development Conference 2020! The top Sales Development professionals, top speakers, networking and vendors from the @Tenbound Market Map! Register here:
https://tenbound.com/virtual-sales-development-conference-june-18th-2020/
#SDR #BDR #salesdevelopment #tenbound #podcast #sales #marketing
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Author | David Dulany |
Organization | David Dulany |
Website | - |
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