Here are https://www.linkedin.com/in/ACoAAAGT2psBwC-40-KkMaMy2r0UAHbcua-SRfo's 5 tips for GTM alignment: 1. ask sales "who matches our 𝗜𝗗𝗘𝗔𝗟 𝗖𝗟𝗜𝗘𝗡𝗧 𝗣𝗥𝗢𝗙𝗜𝗟𝗘?" to ensure marketing's hypothesis matches the people that sales regularly encounters as leads...
show moreAuthor | Jim Gilkey |
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