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This week, we are interviewing Steve Hall on the Rev Up Sales Podcast. Steve is the Co-Founder of Executive Sales Forum International and one of Australia’s leading C-Level sales experts.
In episode 12, we talk to him about selling to the C-Level, with a focus on larger, enterprise deals.
For the past ten years, Steve has been working with sales executives helping them understand what’s relevant for senior executives, helping them get meetings with those executives, making sure those meetings go as productively as possible, and then helping them to have an idea of what to do afterward.
In this episode, Steve shares with us all the different areas to take into account when approaching a senior executive. We discuss what is causing problems for salespeople in that regard and what you can do to have a successful conversation with your ideal clients.
Lots of practical takeaways in this episode for those interested in more complex B2B sales so, make sure you don’t miss it.
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