SPLIT TESTING EMAILS
Dec 20, 2021 ·
3m 34s
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Description
Email split testing means testing the original version of your email (the control) against another version (the variation, or variant) where you have changed a single element, like an email...
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Email split testing means testing the original version of your email (the control) against another version (the variation, or variant) where you have changed a single element, like an email subject line, a call to action (CTA) button, or a part of the design. As we said, split testing means changing just one element.
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Information
Author | Lortie King |
Organization | Lortie King |
Website | - |
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