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Authenticity, Personality and Audacity: The ‘Holy Trinity’ of Building Your Brand and Business with Website Copywriter Sara Noel

Authenticity, Personality and Audacity: The ‘Holy Trinity’ of Building Your Brand and Business with Website Copywriter Sara Noel
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Feb 23, 2023 · 52m 50s

“I have the audacity. [That’s] what I would attribute 90% of my success to in any area of my life. I approach everything like it’s going to work out, and...

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“I have the audacity. [That’s] what I would attribute 90% of my success to in any area of my life. I approach everything like it’s going to work out, and if it doesn’t, then it was a lesson.” Website copywriter and marketing mentor Sara Noel joins the show to discuss how being unapologetically yourself and exuding confidence can help you expand your brand and business.
Sara works with business owners who want to craft compelling narratives and build better connections with their ideal clients and customers. Through copywriting, marketing strategy and mentorship, she helps creative brands, founder-first businesses and freelancers create, tell and sustain their success stories—with an emphasis on embracing their authenticity and attracting their ideal audiences.
In this episode, Sara shares the series of happy accidents that led to creating her copywriting business, Between The Lines Copy; what it takes to turn a side hustle into a seven-figure business, why it’s okay if you don’t have everything ‘figured out’ and how your fears of looking stupid and being disliked are holding you back from achieving your goals. We also talk about finding your brand voice and the website pages that are key to conversion.
Connect with Sara:

Website: betweenthelinescopy.com
Newsletter: HERE
Freebies: HERE
Website copy template: HERE
Instagram: @btlcopy
This episode is brought to you by Magic Mind– the world’s first productivity shot. Magic Mind is made with matcha to boost your energy, adaptogens to help you relax, nootropics to help you focus and agave to sweeten the taste. Visit MagicMind.co/astrocandy and use the discount code ASTROCANDY to get up to 56% off your first subscription in the next 10 days or 20% off your first one-time purchase.
About Astrocandy:

Host Raven Brinson invites you on a mission of self-exploration and discovery through spiritual and mystical topics like astrology, holistic healing and wellness, manifestation, mindfulness and meditation, human design, chakra balancing and more.
Connect with Astrocandy:

Website: astrocandypodcast.com
Instagram: @astrocandypodcast
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