Segment 1: Michael Gerber is an entrepreneur, small business guru, and the bestselling author of twenty one books, including the 1986 mega seller E-Myth. 

Segment 2: Philip Kotleris the S.C. Johnson & Son Distinguished Professor of International Marketing at the Kellogg School of Management, Northwestern University. Although best known as a marketing guru, Kotler is a classically trained economist. His newest book is Confronting Capitalism: Real Solutions for a Troubled Economic System.

Segment 3: Keri Gohman is the head of small business banking for Capital One, an organization that serves the more than 50 percent of Americans who own or work for a small business. The team supports the financial and business management needs of aspiring entrepreneurs and established business owners as they start, manage and grow their businesses.

Segment 4: Rattan Joea is the current owner and CEO of Prime Time Shuttle and Opoli Technology, Inc. He bought Prime Time Shuttle (PTS) in 1999 and has transformed the company making it the second largest ride sharing Transportation Company in United States. 

Segment 5: Joe DePaulo is the CEO and Co-Founder of College Ave Student Loans. He is a financial services veteran, previously serving as CFO, EVP of Banking and a member of the Board of Directors at Sallie Mae.