Info
The Customer’s Couch is a podcast devoted to the exploration of all things customer experience including pain point discovery and the purchase decision journey. More specifically, from a marketer’s perspective,...
show more
The Customer’s Couch is a podcast devoted to the exploration of all things customer experience including pain point discovery and the purchase decision journey. More specifically, from a marketer’s perspective, the podcast will delve into research techniques, customer/consumer psychology, and measurement best practices.
show less
Episodes & Posts
Episodes
Posts
26 OCT 2017
13 SEP 2017 · In this session, using role theory as a framework, I explore several research techniques that you can use to construct and scale your user personas.
13 SEP 2017 · In this episode, I review project techniques in qualitative research.
13 SEP 2017 · In this episode I discuss three techniques that you can use to get to the essence of any business problem.
The Customer’s Couch is a podcast devoted to the exploration of all things customer experience including pain point discovery and the purchase decision journey. More specifically, from a marketer’s perspective,...
show more
The Customer’s Couch is a podcast devoted to the exploration of all things customer experience including pain point discovery and the purchase decision journey. More specifically, from a marketer’s perspective, the podcast will delve into research techniques, customer/consumer psychology, and measurement best practices.
show less
Information
| Author | Rashard Spiller |
| Organization | Rashard Spiller |
| Categories | Business |
| Website | - |
| - |
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