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News and trends on social and digital media from the world's second most populous country - India. Show brought to you by staff and students of Web Marketing Academy Bangalore....
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News and trends on social and digital media from the world's second most populous country - India. Show brought to you by staff and students of Web Marketing Academy Bangalore.
http://www.webmarketingacademy.in
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http://www.webmarketingacademy.in
Episodes & Posts
Episodes
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21 MAY 2018 · Gary Vaynerchuk is a Social Media Marketing influencer, well know author, Youtube and a Podcast host. In this week's podcast we have extracted the top 10 skills that every Digital Marketers should learn from Gary Vee ! Do What You Love !
The 151st episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
Gary Vaynerchuk is the chairman of VaynerX, a modern-day media and communications holding company, and the active CEO of VaynerMedia, a full-service advertising agency servicing Fortune 100 clients across the company’s 4 locations.
Some example blog posts we discussed:
* How to tell a story in Social Media
* How to start a Podcast
* The Snap Generation: A Guide to Snapchat’s History
Keep in Touch with Gary Vee :
Gary Vaynerchuk's Biography
Gary Vaynerchuk Quora
Gary Vaynerchuk Facebook
Gary Vaynerchuk Instagram
Gary Vaynerchuk Medium
Gary Vee Youtube #AskGaryVee
Gary Vaynerchuk Linkedin
Gary Vaynerchuk Books on Amazon.com
Gary Vaynerchuk Books on Amazon.in
In the late 90s, after identifying “the internet” as a land-grab opportunity, Gary transitioned his father’s local liquor store into one of the first wine e-commerce platforms resulting in growing the family business from $3-60MM in sales during a 5-year period.
During his time in the family business, Vaynerchuk also started one of the first long-form episodic video shows on YouTube in 2006 called WineLibraryTV, filming 1,000 episodes over a 5-year window. Gary’s wine knowledge, charisma, and uncanny ability to engage with his community landed him appearances on national television with Ellen Degeneres and Conan O’Brien, as well as establishing him as one of the most followed people on social media during its nascent years.
Not only did Gary leverage content creation and the rise of social media for his personal brand, but it was the seed which would become the pillar to his now 9-year old advertising agency VaynerMedia, servicing brands with an ever-expanding variety of offerings.
10 Things every Digital Marketer can learn from GaryVee:
* Being a practitioner in Digital and social media,
* Create time for your customers, potential customers, fans or followers,
* Being open and transparent,
* Create and publish content, don't wait for perfect timing.
28 APR 2018 · 150th Episode of Digital India Podcast. Thank you to all our listeners, Sponsor Ragan Communications, FIR podcast network community, Staff and students of Web Marketing Academy and all the participants, hosts of Digital India Show.
Thank you, Bharani for making this happen our Podcast Manager & Editor.
In this episode of Digital India Podcast, we thought we will bring something that can be useful for everyone not just Digital Marketing but for anyone who needs a little bit of mentoring, guidance in their career or just their personal life.
In this show we discussed:
* What is Mentor/Mentoring/Mentorship?
* What makes a good mentor
* How to find a mentor?
* Who can be a mentor?
* Why we need mentoring or guidance
* How mentorship works
You can follow our Instagram account at https://www.instagram.com/webmarketingacademy/
You can share your feedback at: suresh@webmarketingacademy.in
Facebook: https://www.facebook.com/webmarketingacademy
Host: Suresh
Podcast Manager & Editor : Bharani
Thanks to Ragan Awards for sponsoring this episode. Use the code INDIA to save 25% on the following:
* The 2017 Video & Visual Awards which will celebrate the best corporate videos and visual
designs from the past year.
· The 2017 PR Daily Awards which will focus on the industry’s most successful PR campaigns,
publications and events.
· The 2017 Ace Awards which honors individual PR practitioners, in-house teams and agencies.
Find out about Ragan and PR Daily’s award programshttp://www.ragan.com/Awards/RaganAwardsPrograms.aspx
23 APR 2018 · In this weeks episode Pooja, Bharani and Suresh spoke about Resources for wanna be aspiring Digital Marketers and how each one of us started their journey in Digital Marketing, what type of research they did, how they came to know about Digital Marketing, whom did they speak to and everything in between.
The 149th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
Here are the few steps and resources for anyone who want to get into Digital, can take an informed decision based on some of the steps and resources we shared in the podcast:
Step : 1 – Research Online:
It all starts with research.
Simple Google search but the challenge with Google search is that whom can you trust, the author, how do you know whether that person who has written that article is an authority in their field?
So here are few more resources:
QUORA: https://www.quora.com/content
Reddit: https://www.reddit.com/r/DigitalMarketing/
IAMAI: http://www.iamai.in/
LinkedIn for Business: https://business.linkedin.com/marketing-solutions/marketing-strategy#all/topics/products/types/all
Facebook IQ: https://www.facebook.com/iq
Google Trends: https://trends.google.com/trends/explore?date=all&q=digital%20marketing
Think with Google: https://www.thinkwithgoogle.com/
Instagram for Business: https://business.instagram.com/?locale=en_GB
Step : 2 – Research Offline:
Talk to someone who is already into Digital marketing field. How to find out?
Look for alumni for example Go to LinkedIn Web Marketing Academy page and look for alumni’s of WMA. Talk to them, see what they are doing currently including their current job roles, where they are working and do more research on them and connect with them. Ask them: https://www.linkedin.com/school/web-marketing-academy/alumni/
Network offline including attending events and meetups near you. https://www.meetup.com/
Step : 3 – Play with some tools and self learning:
Tools for self Learning
Facebook Live – https://live.fb.com/
Linkedin Pulse – https://blog.hubspot.com/marketing/linkedin-publishing-beginner-guide
Facebook Notes – https://www.facebook.com/help/488014787881885/
Youtube – https://www.wikihow.com/Upload-a-Video-to-YouTube
Lynda – https://www.lynda.com/
Online Certification Course
Google Adwords – https://support.google.com/partners/answer/3154326?hl=en
Google Analytics –
13 APR 2018 · Learning is one thing but practicing is another thing. We discussed why we should practice Digital Marketing what we learn and how to practice. Passion, Patience, Discipline, Teaching others what we learned.
The 148th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
If we're talking about Facebook, there are various formats of posts but most people stick to just images, videos and carousel. There's a lot to experiment. You can add notes, this again is a feature most people aren't using. You can have polls and then there's also Facebook's live feature.
Then there's also a feature called ‘frames' that helps in brand awareness. Go to Facebook camera effects – create an account, it will automatically fetch your page and ask you to create a frame, here you upload your created frame – add the proper title, description and keywords; you can add up to keywords when creating frames. Now, coming to Facebook Messenger, many features like we see on Instagram or Snapchat and also has an additional features like cutting a video.
FB messenger tool is sufficient to create an instant picture.
If you have a page on Facebook, you can target audience organically too under Preferred Page audience or you can also restrict or exclude audience.
Another feature for pages is Branded Content – request from the brand you want to partner with – request FB to add this feature to your page – brand associations.
Important Tools for Facebook
Canva – for creating post
https://www.canva.com/
Grammarly – Automated Grammar Checker
https://www.grammarly.com/
Hootsuite – For Scheduling Post
https://hootsuite.com/
Sprout Social – Social Media Management Platform
https://sproutsocial.com/
Buffer – Social Media Management Platform
https://buffer.com/
Important Tools for Instagram
Filmmaker Pro
http://www.filmmakerproapp.com/
PicPlayPost
28 MAR 2018 · In this week's podcast, Bharani and I had an opportunity to take about How to keep up to date with your career, what are the things to do, tools, resources to keep you a beast.
The 146th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
Here are some of the points we discussed:
* Be Humble
* Keep up to date by reading blogs or listening to a podcast or watching relevant videos. Resources: Official blogs, Thinkwithgoogle.com Google has blogs, YouTube channels for each of their products like Adwords Blog, YouTube Blog, Webmaster central blog
* Attend/Conduct a meetup within your Industry. Share, create an event on Facebook or Meetup.com
* Document your knowledge by writing a blog on a regular basis or use Facebook Notes, LinkedIn Posts to write
* Test new platforms, If you are not using Pinterest or Quora try out new platforms
* Learn basic technical skills like basic HTML coding, YouTube, Lynda, Code Academy are a great place to start
* Experiment with a new strategy
* Train/Mentor others
* Take ownership of your mistakes, don't try to blame other or find excuses
* Learn public speaking
* Give a session for a college or your colleagues or for a small group
* Understand/follow someone who inspires you
* Find a mentor or multiple mentors
* Research.Observe and learn
You can follow our Instagram account at https://www.instagram.com/webmarketingacademy/
You can share your feedback at: suresh@webmarketingacademy.in
Facebook: https://www.facebook.com/webmarketingacademy
Host: Suresh
Podcast Manager & Editor : Bharani
Thanks to Ragan Awards for sponsoring this episode. Use the code INDIA to save 25% on the following:
* The 2017 Video & Visual Awards which will celebrate the best corporate videos and visual
designs from the past year.
· The 2017 PR Daily Awards which will focus on the industry’s most successful PR campaigns,
publications and events.
· The 2017 Ace Awards which honors individual PR practitioners, in-house teams and agencies.
Find out about Ragan and PR Daily’s award programs
3 JAN 2017 · This week, we talk about some of the top companies, innovative startups and consumer trends of 2016. There's an interesting mix that shows India too is focusing on big data, Internet of Things, Augmented Reality and Virtual Reality as technologies that will bring about positive change and higher productivity.
The 83rd episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
Top 5 Technology Startups in India
From: Presenting TECH30 2016: YourStory’s pick of the top 30 technology startups from India
· ACPAD
· Algo Engines
· AntCrawl Technologies Pvt. Ltd.
· AutoVRse
· Azooka
Top 5 companies seeing accelerated growth in 2016 (NOV 2016)
From: 2016 Deloitte Technology Fast 50 India in collaboration with ET SmallBiz
· GreyCampus Edutech Priva...
27 DEC 2016 · In India people listen to radio differently, we asked some of our students at Web Marketing Academy, how they listen to the radio. They said while driving, listen to Bollywood music,, RJ, News, Entertainment if it is part of the radio show.
We remembered how in India we used to listen to Radio before the Television became main stream, we used to hang out in small tea shops, or a barber shop and we used to listen to cricket, news, music then came Doordarshan thats the India's first Television.
The 82nd episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
Today facebook is like the new tea shop or barber shop, thats where we go and thats where we spend our time consuming content in multiple format, first it was text, images, video and now Facebook is launching Facebook Live Audio.https://media.fb.com/2016/12/20/introducing-live-audio/
We are excited about the Live audio being a podcaster, I have been using podcast for more than 10 years now thats where I update myself with latest news and happening,
History of podcast: https://en.wikipedia.org/wiki/History_of_podcasting
Adam Curry Daily source code: https://en.wikipedia.org/wiki/Daily_Source_Code
With the launch of Facebook Audio we will see a lot of Music, Radio stations, Celebrities jumping into it first, then publishers and podcasters like us. In India it will have an impact, lot of them will be passive listeners, there is plenty of opportunities for new movers who want to use this space.
According to our Podcast data, we saw a hike in 2016 before it was mostly from US, Europe in the last six months, more downloads are happening from India, which clearly indicates that people are starting to listen to podcast, our students for example, use podcast to upgrade their knowledge.
We look forward for 2017 where audio will play a major role in terms of education, marketing, branding and social media.
Wish you and your family Happy Holidays from Web Marketing Academy staff and students .
You can share your feedback at: suresh@webmarketingacademy.in
Facebook: https://www.facebook.com/webmarketingacademy
Host: Suresh
Guest : Sajeesh & Mohak
Podcast Manager & Podcast Editor: Bharani Dharan
News and trends on social and digital media from the world's second most populous country - India. Show brought to you by staff and students of Web Marketing Academy Bangalore....
show more
News and trends on social and digital media from the world's second most populous country - India. Show brought to you by staff and students of Web Marketing Academy Bangalore.
http://www.webmarketingacademy.in
show less
http://www.webmarketingacademy.in
Information
| Author | Suresh Babu |
| Organization | Suresh Babu |
| Categories | Business |
| Website | - |
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