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We are the official podcast of Women in Influencer Marketing (WIIM), an exclusive networking group. We talk to experts in the industry about hot topics, best practices, advertising trends, and...
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We are the official podcast of Women in Influencer Marketing (WIIM), an exclusive networking group. We talk to experts in the industry about hot topics, best practices, advertising trends, and of course, women in business. Expect fresh perspectives and honest takes on timely topics, from those paving the way.
Find WIIM on Instagram and Facebook @iamwiim and #iamwiim. Visit our website at www.iamwiim.com.
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Find WIIM on Instagram and Facebook @iamwiim and #iamwiim. Visit our website at www.iamwiim.com.
Women in Influencer Marketing
Women in Influencer Marketing
The Power of LinkedIn
5 APR 2022 · Today we’re speaking with Callie Schweitzer, the Global Creator Programs Lead at LinkedIn.
Callie oversees its Creator Accelerator Program, which is part of the platform’s $25 million commitment to supporting creators. She was previously a senior editor at LinkedIn, leading the editorial coverage of the marketing industry for the platform’s 800+ million global members. Prior to joining LinkedIn, she founded The Callie Co., an executive advisory firm that worked with well-known brands, best-selling authors and top executives at FORTUNE 500 companies to increase reach, relevance and revenue. She is a highly creative and strategic media and technology leader, speaker and advisor who has received wide industry recognition for her impact including being named twice to Forbes’ 30 Under 30 list, referred to as “the future of media” on Business Insider’s 30 Most Important Women in Tech Under 30, AdWeek’s list of Future Publishers, Inc.’s 30 Under 30, and one of TIME’s 140 Best Twitter Feeds in the World. PureWow named her to its PureWow 100 celebrating the next 100 women emerging in culture calling her "the 20-something who’s already a media mogul." In 2019, she was selected for the prestigious 92Y WomeninPower fellowship and joined the women’s network Chief as a founding member.
Connect with her:
LinkedIn: https://www.linkedin.com/in/callieschweitzer/
Instagram: https://www.instagram.com/cschweitz/
Twitter: https://twitter.com/cschweitz
Want to join WIIM's Membership?
http://www.iamwiim.com/join
Join our Creator Only Private Facebook Group:
http://www.facebook.com/groups/wiimcreators/
Follow us on Instagram:
http://www.instagram.com/iamwiim
Your Dose of Huge News
29 MAR 2022 · Today we’re going over the week's biggest news stories in social media and influencer marketing. Follow along on our Twitter to read the full length articles mentioned in today's show. http://www.twitter.com/iamwiim
Want to join WIIM's Membership?
http://www.iamwiim.com/join
Follow us on Instagram:
http://www.instagram.com/iamwiim
@ChinaeAlexander on What Not to Do
22 MAR 2022 · Today we’re speaking with Chinae Alexander. She's a former Texan-turned-New Yorker, Chinae Alexander is an entrepreneur, online personality, writer, speaker, and lifestyle expert based in Brooklyn, New York. Her message is to empower people to be better through positive thinking, active change, and self-love with a lot of laughing and curse words along the way.
Chinae speaks to groups all over the country, is in the beginning stages of her first book, and has created your new favorite podcast, Press Send.
Connect with her: http://www.instagram.com/chinaealexander
Register for our Best in Influencer Tech event on 3/23/22!
http://www.iamwiim.com/tech
Want to join WIIM?
http://www.iamwiim.com/join
Join our Private Facebook Group:
http://www.facebook.com/groups/wiimindustry
Follow us on Instagram:
http://www.www.instagram.com/iamwiim
Has the Pay Gap Improved?
15 MAR 2022 · Today we’re speaking with Brittany Bright of The Influencer League.
Connect with her:
http://www.instagram.com/itsbrittanybright
http://www.tiktok.com/itsbrittanybright
http://www.twitter.com/MissBeeBright
Want to join WIIM's Collective?
http://www.iamwiim.com/join
Follow us on Instagram:
http://www.instagram.com/iamwiim
The Power of Information
8 MAR 2022 · Today we’re speaking with Kelsey Formost of Tagger.
Kelsey Formost is the Senior Director of Content & Brand for leading influencer marketing platform, Tagger Media. Her work and expertise in the digital content and influencer marketing space has been featured by Business Insider, Refinery29, Glamour, and more. This year, Kelsey was named a 'Rising Star' by industry leader Talking Influence on their 'Influencer Top 50', a curated list of the Top 50 global individuals in influencer marketing. Kelsey is also an experienced speaker, presenting at high profile events such as HubSpot's Inbound 2020 conference and SXSW 2021.
Register for the Best in Influencer Tech Event on 3/23/22:
http://www.iamwiim.com/tech
Connect with her:
http://www.instagram.com/taggermedia
http://www.instagram.com/kelsey.writes
Want to join WIIM's Collective?
http://www.iamwiim.com/join
Join our Creator Only Private Facebook Group:
http://www.facebook.com/groups/wiimcreators
Follow us on Instagram:
http://www.instagram.com/iamwiim
TikTok vs Reels
1 MAR 2022 · Today you'll enjoy a piece written by Emily McDonagh of Youthforia and WIIM contributor.
Connect with Emily via:
https://www.linkedin.com/in/emily-jean-mcdonagh-b1856732/
http://www.instagram.com/emjmcdonagh
Check out all of our upcoming events (always complimentary for members!) at http://www.iamwiim.com/events
Want to join WIIM's Collective?
http://www.iamwiim.com/join
Join our Creator Only Private Facebook Group:
http://www.facebook.com/groups/wiimcreators/
Follow us on Instagram:
http://www.instagram.com/iamwiim
Successful Campaign? Ask the Influencer
15 FEB 2022 · Today we’re speaking with Megan Shuffleton of Squarespace.
Megan is an influencer marketing specialist with experience in both agency and in-house settings, across multiple industries, with creators of all levels both in the US and internationally. She has spent over five years shaping overall strategy, building relationships with creators and managers, supporting internal cross-functional teams, and pioneering into new platforms. Megan has previously held roles at Her Campus Media, Away, and Rugs USA, and she now serves as the new Team Lead for the Brand Ambassador Program at Squarespace.
Connect with her:
http://www.instagram.com/mshuffleton
http://www.twitter.com/mshuffleton
Check out Squarespace:
http://www.instagram.com/squarespace
http://www.twitter.com/squarespace
Want to join WIIM's Membership?
http://www.iamwiim.com/join
Join our Creator Only Private Facebook Group:
http://www.facebook.com/groups/wiimcreators/
Follow us on Instagram:
http://www.instagram.com/iamwiim
NFTs and the Creator Economy
8 FEB 2022 · Today we’re speaking with Dayna Trocki DeStefano of UNBLCD.
Dayna has spent her decade-plus career working at the intersection of Product, Brand Strategy & Digital Media. She is the CEO & founder of unblcd, unblcd is a content, commerce, and collaboration platform for women change-makers, builders, and creators shaping a brighter, more equitable digital future with blockchain technology. She is also the founder of The Day Consulting, a brand strategy + digital marketing consultancy. Prior to that she spent 6+ years at Gallery Media Group (PureWow, ONE37pm, Gallery Podcast Co.) as the VP of Product responsible for the design, product management & content production team(s).
Connect with her:
http://www.instagram.com/daynadestef
dayna@unblcd.com
Learn more about UNBLCD:
https://www.instagram.com/unblcd/
https://www.youtube.com/channel/UCvuzKy10GuQvji_QHYvZcAA
https://twitter.com/unblcd
https://www.tiktok.com/@getunblcd
Want to join WIIM's Collective?
http://www.iamwiim.com/become-a-member
(For a limited time use code podcast2021 for 10% off a VIP Membership for the first year or your first month of an Insider Membership)
Join our Creator Only Private Facebook Group:
http://www.facebook.com/groups/wiimcreators/
Follow us on Instagram:
http://www.instagram.com/iamwiim
Is Influencer Marketing Toxic?
1 FEB 2022 · Today we’re speaking with Lindsey Heppner, Founder and CEO of VAMPPED.
Lindsey has become a mogul in the social media marketing world. Through her creative initiatives and memorable moments, Lindsey has completely changed how influencers, social media and the overall culture is perceived.
Her first business, ‘VAMPPED.’ specializes in curating one-of-a-kind events, strategic planning for brands in the market space, world-class content, public relations and representing top digital talent with far-reaching online audiences. Lindsey constantly is trying to create the next best idea, placing her one step ahead of the rest and she succeeds expectations every time.
The idea for ‘VAMPPED.’ was to make it a community and a place for long-lasting friendships, proving that although this can be a very toxic industry at times, you don’t need to fall into disingenuous practices. In the last 7 years, VAMPPED. has become one of the most recognizable agencies to hit the space and continues to be the most outspoken, biggest noise-making agency out there.
Connect with her:
https://www.instagram.com/linzheppner
https://www.instagram.com/vampped
contact@vampped.com
Want to join WIIM's Membership Collective?
http://www.iamwiim.com/join
Join our Creator Only Private Facebook Group: http://www.facebook.com/groups/wiimcr...
Follow us on Instagram:
http://www.instagram.com/iamwiim
Is Your Email Address For Sale?
25 JAN 2022 · There was an interesting thread recently in our private Facebook group about people selling brand and agency emails to influencers.
Did you know that if you search #brandemails on TikTok you’ll find a slew of viral videos that give away brand email addresses? You can find videos on YouTube about how to be an internet sleuth and track down the right contact. There are blog posts that suggest using tools like Hunter.io to find direct email addresses. Tune in to learn more about this story.
Leave your thoughts on this story on our LinkedIn Newsletter:
https://www.linkedin.com/pulse/your-email-address-sale-jessy-grossman
You can also sign up for our email newsletter with more on Influencer Marketing: https://iamwiim.com/newsletter/
CAN-SPAM Act of 2003: https://www.ftc.gov/tips-advice/business-center/guidance/can-spam-act-compliance-guide-business
Want to join WIIM's Collective?
http://www.iamwiim.com/become-a-member
Join our Creator Only Private Facebook Group:
http://www.facebook.com/groups/wiimcreators/
Follow us on Instagram:
http://www.instagram.com/iamwiim
We are the official podcast of Women in Influencer Marketing (WIIM), an exclusive networking group. We talk to experts in the industry about hot topics, best practices, advertising trends, and...
show more
We are the official podcast of Women in Influencer Marketing (WIIM), an exclusive networking group. We talk to experts in the industry about hot topics, best practices, advertising trends, and of course, women in business. Expect fresh perspectives and honest takes on timely topics, from those paving the way.
Find WIIM on Instagram and Facebook @iamwiim and #iamwiim. Visit our website at www.iamwiim.com.
show less
Find WIIM on Instagram and Facebook @iamwiim and #iamwiim. Visit our website at www.iamwiim.com.
Information
| Author | WIIM |
| Organization | WIIM |
| Categories | Marketing |
| Website | www.iamwiim.com |
| info@iamwiim.com |
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